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| Entry ID | Company | Title | Brand | Metal |
| Creative Excellence | ||||
| 1. FMCG Products and Services | ||||
| BBA-23-251 | Stark Communications | Come together in Kerala – Saath Saath Tvc | Kerala Tourism | Gold |
| BBA-23-139 | Bud | BIO-DEGRADABLE Poster | SVE | Silver |
| BBA-23-248 | Stark Communications | Come together in Kerala – Yeh Dooriam Tvc | Kerala Tourism | Bronze |
| 2. B2B Products and Services | ||||
| BBA-23-109 | ITV | language and culture for better tomorrow | TIJU’s Academy | Silver |
| BBA-23-120 | CTA communications | Kartavya | TATA Hitachi | Bronze |
| 4. Social Cause/ Not for Profit | ||||
| BBA-23-198 | PlainSpeak | Nameplates of Change | Elite Developers | Gold |
| BBA-23-371 | Mindshare | The Most Ignored Rider | SBI Life | Silver |
| BBA-23-349 | Mindshare | The Most Ignored Rider | SBI Life | Bronze |
| 5. Health, Fitness& Wellness – 5.1 Disease Awareness & Education | ||||
| BBA-23-406 | V-ROK Communications | World Osteoporosis Day | Gemcal | Gold |
| BBA-23-208 | Artiligence | Why wait? Vaccinate! | Gardasil | Silver |
| 5. Health, Fitness& Wellness – 5.2 Rx | ||||
| BBA-23-307 | Pentacle | Live Life 10 on 10 | Ketorol | Gold |
| BBA-23-414 | V-ROK Communications | Mask | Cetzine B | Silver |
| BBA-23-062 | Skepper | Sitagliptin | Sitagliptin | Bronze |
| 5. Health, Fitness& Wellness – 5.3 OTC | ||||
| BBA-23-412 | V-ROK Communications | Why the smile? | Viagra | Gold |
| BBA-23-407 | V-ROK Communications | TikTok | Levotuss | Silver |
| BBA-23-410 | V-ROK Communications | Romantic Couple | Sargenor | Bronze |
| 5. Health, Fitness& Wellness – 5.4 Devices | ||||
| BBA-23-126 | Artiligence | The X-ray Calendar | Depuy Synthes | Gold |
| BBA-23-402 | V-ROK Communications | Mr. Wart | Endwarts | Silver |
| BBA-23-297 | Pentacle | Upgrade to Elevate | DV X-Ray | Bronze |
| 5. Health, Fitness& Wellness – 5.5 Professional | ||||
| BBA-23-300 | Pentacle | Healing Touch | Rebaheal | Gold |
| BBA-23-065 | Skepper | Viagra | Viagra | Silver |
| BBA-23-169 | Artiligence | The Never-lasting Bond | Tofojak-IN | Bronze |
| 5. Health, Fitness& Wellness – 5.6 Products & Services | ||||
| BBA-23-217 | Viatris | Gastro Portfolio Campaign – UAE | Viatris | Gold |
| BBA-23-079 | Skepper | Razene 2D Animation | Razene | Silver |
| 5. Health, Fitness& Wellness – 5.7 Integrated Campaign | ||||
| BBA-23-408 | V-ROK Communications | TikTok | Levotuss | Gold |
| BBA-23-304 | Pentacle | Mission 100% | Ketorol | Silver |
| BBA-23-404 | V-ROK Communications | Mr. Wart | Endwarts | Bronze |
| 6. Regional Work – 6.1 FMCG Products & Services | ||||
| BBA-23-110 | PlainSpeak | Kalyanam | Elite Developers | Gold |
| BBA-23-188 | Unico Graphix | Old town olavu | CTR | Silver |
| BBA-23-093 | Meisterverse | ELANCE LEARNING TVC | ELANCE | Silver |
| BBA-23-014 | PlainSpeak | We don’t sell cars | Sarathy | Bronze |
| BBA-23-094 | Meisterverse | KOSAMATTAM FINANCE | TVC | MALAYALAM | Kosamattom | Bronze |
| 6. Regional Work – 6.2 B2B | ||||
| BBA-23-382 | CTA communications | Kartavya | TATA Hitachi | Bronze |
| BBA-23-151 | Black Box Films | ACKO – KING AND HIS WHEELS | ACKO | Bronze |
| 6. Regional Work – 6.3 Media, Entertainment, Sports | ||||
| BBA-23-263 | Stark Communications | Star ISL | Indian Super League | Silver |
| 6. Regional Work – 6.4 Social Cause/ Not for Profit | ||||
| BBA-23-012 | PlainSpeak | Nameplates of Change | Elite Developers | Gold |
| BBA-23-288 | PlainSpeak | We don’t sell cars | Sarathy | Silver |
| 6. Regional Work – 6.5 Health, Fitness& Wellness | ||||
| BBA-23-295 | Pentacle | Har Fever Kuch Kehta Hai | Nise | Gold |
| BBA-23-383 | Bright Communications | Campaign: 1. Caution! Pimple Ahead 2. Shrink your Double Chin 3. Smell Something Fishy? | Skin Secrets | Silver |
| 7. E-Commerce – 7.1 Education & Training | ||||
| BBA-23-092 | Meisterverse | ELANCE LEARNING TVC | ELANCE | Silver |
| BBA-23-196 | ITV | language and culture for better tomorrow | TIJU’s Academy | Bronze |
| 8. Marketing Campaigns – 8.1 Brand Strategy | ||||
| BBA-23-042 | 82Point5 | The Coffee Culture Switch | Costa Coffee | Silver |
| 8. Marketing Campaigns – 8.2 Brand Awareness | ||||
| BBA-23-243 | ITW Consulting | Zomato – Uorfi Javed | Zomato | Gold |
| BBA-23-124 | 82Point5 | Colorless Beauty | Himalaya | Silver |
| BBA-23-185 | Navabharat | Hum Sakshi Hain | NavaBharat | Bronze |
| 8. Marketing Campaigns – 8.5 Brand Content and Entertainment | ||||
| BBA-23-127 | Shell India | The Silent Shift | Shell India | Gold |
| BBA-23-186 | Navabharat | Hum Sakshi Hain | NavaBharat | Bronze |
| 9. Special Awards – 9.2 Young writer of the year | ||||
| BBA-23-287 | PlainSpeak | Nameplates of Change | Elite Developers | Gold |
| Digital Excellence | ||||
| 1. Digital – 1.1 E-mailer | ||||
| BBA-23-097 | EssenceMediaCom | DWEN(Dell Women’s Entrepreneur Network) PowerHouse Summit | Dell | Bronze |
| 1. Digital – 1.2 Digital Videos | ||||
| BBA-23-017 | PlainSpeak | Nameplates of Change | Elite Developers | Gold |
| BBA-23-144 | Unico Graphix | Old Town Olavu | CTR | Silver |
| BBA-23-325 | Mindshare | PMCL – Step Out of the Dark | Britannia | Bronze |
| 1. Digital – 1.4 Video Series | ||||
| BBA-23-280 | Stark Communications | INDIA’S SUMMER CAMP | Kerala Tourism | Silver |
| BBA-23-190 | Alliance Advertising | Moving in with Malaika: How did we turn Brand Ambassador to Brand Influencer | Lotus | Bronze |
| 1. Digital – 1.5 Content Marketing | ||||
| BBA-23-281 | Stark Communications | APRIL FOOL’S DAY | Kerala Tourism | Gold |
| 1. Digital – 1.6 Events and experiential marketing | ||||
| BBA-23-163 | noise | Noise of India | Noise | Silver |
| 1. Digital – 1.7 Internal Communications | ||||
| BBA-23-080 | Skepper | Roche – Grow IMEA Campaign | Roche | Bronze |
| 1. Digital – 1.8 Employer Branding | ||||
| BBA-23-386 | Publicis | #Fintastic | Bajaj Finserv | Silver |
| 1. Digital – 1.9 Community Engagement | ||||
| BBA-23-231 | Mindshare | Shikhar Super Chat – Unilever’s Sales Rep of the Year! | SHIKHAR | Gold |
| BBA-23-174 | noise | King Chiku | Noise | Silver |
| BBA-23-341 | Mindshare | Britannia #GoodnessofCheese | Britannia | Bronze |
| 1. Digital – 1. 10 Influencer Communications | ||||
| BBA-23-499 | Wavemaker | V Day mush detector | Cadbury | Gold |
| BBA-23-453 | Wavemaker | Cadbury Silk Unforgettable Love Tips | Cadbury | Silver |
| BBA-23-175 | noise | King Chiku | Noise | Bronze |
| 1. Digital – 1.11 Online Contests | ||||
| BBA-23-505 | Wavemaker | Make your own Cadbury chocolate and see it go places ! | Cadbury | Gold |
| BBA-23-282 | Stark Communications | HOLIDAY HEIST | Kerala Tourism | Silver |
| BBA-23-176 | noise | Spot the Buds | Noise | Bronze |
| 2. Mobile – 2.1 Mobile Games | ||||
| BBA-23-316 | Mindshare | Nutrichoice Seeds & Herbs – A Gaming Innovation | Britannia | Silver |
| 2. Mobile – 2.3 Mobile Website | ||||
| BBA-23-405 | V-ROK Communications | Mr. Wart | EndWarts | Silver |
| 3. Websites – 3.1 Corporate Website | ||||
| BBA-23-189 | Supercode Design | Ekata Coffee – Experiential Website | Coffee | Gold |
| BBA-23-226 | Viatris | Viatris Connect Website | Viatris | Silver |
| BBA-23-111 | Supercode Design | DNA Entertainment Networks – Corporate Website | DNA Networks | Bronze |
| 3. Websites – 3.3 E-commerce Site | ||||
| BBA-23-113 | Skepper | Betadine Website | Betadine | Silver |
| 4. Digital Campaigns – 4.1 Brand | ||||
| BBA-23-495 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Gold |
| BBA-23-469 | Wavemaker | Cadbury Dairy Milk – #CheerForAllSports | Cadbury | Silver |
| BBA-23-445 | Wavemaker | #ShopsForShopless | Cadbury | Bronze |
| 4. Digital Campaigns – 4.2 Search Marketing | ||||
| BBA-23-075 | EssenceMediaCom | Dell Search Innovations Campaign | Dell | Gold |
| BBA-23-391 | Wavemaker | Springtek’s Mattress ROI-Based Marketing Success | Springtek | Silver |
| 4. Digital Campaigns – 4.4 Social Media | ||||
| BBA-23-283 | Stark Communications | Pack Up For Kerala | Kerala Tourism | Gold |
| BBA-23-286 | Stark Communications | Travel For Good | Kerala Tourism | Silver |
| BBA-23-284 | Stark Communications | Land of Harmony – Onam | Kerala Tourism | Bronze |
| 4. Digital Campaigns – 4.5 Mobile Marketing | ||||
| BBA-23-318 | Mindshare | Nutrichoice Seeds & Herbs – A Gaming Innovation | Britannia | Gold |
| BBA-23-057 | EssenceMediaCom | Dell Hyperlocal Campaign | Dell | Silver |
| BBA-23-329 | Mindshare | PMCL – Step Out of the Dark | Britannia | Bronze |
| 4. Digital Campaigns – 4.6 Influencer Marketing | ||||
| BBA-23-459 | Wavemaker | Cadbury Silk Unforgettable Love Tips | Cadbury | Gold |
| BBA-23-344 | Mindshare | Britannia Milk Bikis Nickname Nostalgia Stories for Parents and Kids | Britannia | Silver |
| BBA-23-352 | Mindshare | When Lakme ‘winged it’ with Ankush | Lakme | Bronze |
| 4. Digital Campaigns – 4.8 Social Cause | ||||
| BBA-23-463 | Wavemaker | Cadbury Dairy Milk – #CheerForAllSports | Cadbury | Gold |
| BBA-23-399 | Wavemaker | Apne bachhon ke liye Jaago Re | Jaago Re | Silver |
| BBA-23-429 | Wavemaker | #ShopsForShopless | Cadbury | Bronze |
| 4. Digital Campaigns – 4.9 Digital Marketing Campaign | ||||
| BBA-23-330 | Mindshare | PMCL – Step Out of the Dark | Britannia | Silver |
| BBA-23-323 | Mindshare | Nutrichoice – An Initiative for World Diabetes Day | Britannia | Bronze |
| Design Excellence | ||||
| 1. Corporate / Brand Identity | ||||
| BBA-23-210 | Origami | Roach Lifescapes – Branding | Roach Lifescapes | Gold |
| BBA-23-393 | Publicis | Ninjacart Corporate Identity | Ninjacart | Silver |
| BBA-23-138 | Origami | CloverGreens Golfscapes – Branding | CloverGreens | Silver |
| BBA-23-354 | Origami | De Mandarin – Branding | De Mandarin | Bronze |
| 2. Employee Communication | ||||
| BBA-23-415 | V-ROK Communications | Halla Bol | Orion | Gold |
| BBA-23-074 | Skepper | Omnichannel campaign | Omnichannel | Silver |
| 3. Posters | ||||
| BBA-23-143 | Unico Graphix | Aachar and Co | Aachar | Gold |
| BBA-23-380 | Origami | Maverick & Farmer – Poster | Maverick | Silver |
| BBA-23-292 | Pentacle | Broken Pencil | Ketorol | Bronze |
| 4. e-Brochures | ||||
| BBA-23-004 | MuseComm | SAP Product Management Book -Through the Lens of Warli Artistry | SAP | Gold |
| BBA-23-276 | Stark Communications | Street | Kerala Tourism | Silver |
| BBA-23-305 | Pentacle | Mission 100% | Ketorol | Bronze |
| 5. Calendars | ||||
| BBA-23-256 | Stark Communications | Me to We | Asianet News | Gold |
| BBA-23-275 | Navabharat | Wardi | NavaBharat | Silver |
| BBA-23-214 | Origami | Roach Lifescapes 2023 Thoughtful Calendar | Roach Lifescapes | Bronze |
| 7. Direct Mailers | ||||
| BBA-23-183 | Navabharat | Hum Sakshi Hain | NavaBharat | Gold |
| BBA-23-387 | Publicis | Sonata DM | Sonata | Silver |
| BBA-23-312 | Pentacle | Break glass in case of stress | Himalaya Ashvagandha | Bronze |
| 8. Annual Reports | ||||
| BBA-23-388 | Publicis | Sonata Annual Report – Seeds of Modernization-driven Hypergrowth | Sonata | Gold |
| BBA-23-230 | Pink Lemonade | Bringing the story of PN Rao to life | P N Rao | Silver |
| 9. Website Design | ||||
| BBA-23-215 | Origami | Roach Lifescapes Website | Roach Lifescapes | Gold |
| 10. UI/UX Design | ||||
| BBA-23-087 | Honeycomb creative | Invigorating our Digital presence | Honeycomb | Gold |
| 11. Packaging | ||||
| BBA-23-379 | Origami | Maverick and Farmer Packaging | Maverick | Gold |
| BBA-23-133 | Graf Creative | Package Design | Bumberry | Silver |
| BBA-23-118 | Graf Creative | Package Design | Bumberry | Bronze |
| 1. Media Innovation – 1.1 Media Innovation – Dailies & Magazines | ||||
| BBA-23-213 | Mindshare | Nutrichoice- An Initiative for World Diabetes Day, Experience Personalization through Tech | Britannia | Gold |
| BBA-23-314 | Mindshare | Closeup Multivitamins Launch | Closeup | Bronze |
| 1. Media Innovation – 1.2 Media Innovation – Audio-visual | ||||
| BBA-23-306 | Mindshare | Vim Black | Vim | Gold |
| BBA-23-348 | Mindshare | Opening Pandora’s Box-Office | Disney Studios | Silver |
| BBA-23-216 | Mindshare | Domex Toilet Wars 2.0 | Domex | Bronze |
| 1. Media Innovation – 1.4 Media Innovation – Digital | ||||
| BBA-23-465 | Wavemaker | V-Day Mush Detector | Cadbury | Gold |
| BBA-23-507 | Wavemaker | Make your own Cadbury chocolate and see it go places ! | Cadbury | Silver |
| BBA-23-493 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Bronze |
| 1. Media Innovation – 1.5 Media Innovation – Branded Content | ||||
| BBA-23-350 | Mindshare | When Lakme ‘winged it’ with Ankush | Lakme | Gold |
| BBA-23-369 | Mindshare | Britannia Marie My Start Up TV Show – INSPIRING HOMEMAKERS TO DO MORE, TO BE MORE | Britannia | Silver |
| BBA-23-366 | Mindshare | Domex Toilet Wars 2.0 | Domex | Bronze |
| 1. Media Innovation – 1.6 Media Innovation – OOH | ||||
| BBA-23-104 | Passio Communications | Thermosale | Ajmal Bismi | Gold |
| BBA-23-487 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Silver |
| BBA-23-358 | Mindshare | Sunlight- Rongin Protekdin | Sunlight | Bronze |
| 1. Media Innovation – 1.7 Media Innovation – Sponsorships | ||||
| BBA-23-471 | Wavemaker | KBC Golden Week – How we hacked India’s biggest reality show to drive performance goals | Vodafone Idea | Gold |
| BBA-23-353 | Mindshare | Lakme ‘moves in’ with Malaika | Lakme | Bronze |
| 1. Media Innovation – 1.8 Media Innovation – Multiple Platforms | ||||
| BBA-23-310 | Mindshare | Vim Black | Vim | Gold |
| BBA-23-360 | Mindshare | Sunlight- Rongin Protekdin | Sunlight | Silver |
| BBA-23-488 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Bronze |
| 1. Media Innovation – 1.9 Media Innovation – Celebs, brand ambassadors & influencer marketing | ||||
| BBA-23-446 | Wavemaker | Cadbury Silk Unforgettable Love Tips | Cadbury | Gold |
| BBA-23-476 | Wavemaker | Oreo Bring Back 2011 | Oreo | Silver |
| BBA-23-250 | Mindshare | When Lakme ‘winged it’ with Ankush | Lakme | Silver |
| BBA-23-069 | EssenceMediaCom | Dell Influencer Campaign | Dell Technologies | Bronze |
| 1. Media Innovation – 1.10 Media Innovation – Events et al | ||||
| BBA-23-466 | Wavemaker | V-Day Mush Detector | Cadbury | Gold |
| BBA-23-107 | Passio Communications | Thermosale | Ajmal Bismi | Silver |
| BBA-23-184 | Navabharat | Hum Sakshi Hain | NavaBharat | Bronze |
| 1. Media Innovation – 1.11 Media Innovation – Direct Marketing | ||||
| BBA-23-359 | Mindshare | Horlicks Diabetes Plus – Imparting education among diabetics, one app at a time | Horlicks | Gold |
| 1. Media Innovation – 1.12 Media Innovation: Audio Platforms | ||||
| BBA-23-227 | Mindshare | Vim Black | Vim | Gold |
| 1. Media Innovation – 1.13 Media Innovation – Emerging Technologies | ||||
| BBA-23-313 | Mindshare | Vim Black | Vim | Gold |
| BBA-23-489 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Silver |
| BBA-23-424 | Wavemaker | Making every wish special | Seagram’s | Bronze |
| 1. Media Innovation – 1.14 Media Innovation – Sports Marketing | ||||
| BBA-23-431 | Wavemaker | Cadbury Dairy Milk – #CheerForAllSports | Cadbury | Gold |
| 1. Media Innovation – 1.16 Media Innovation: E-commerce | ||||
| BBA-23-229 | Mindshare | Shikhar Super Chat – Unilever’s Sales Rep of the Year! | SHIKHAR | Gold |
| 2. Media Strategy – 2.1 Media Strategy – FMCG Products | ||||
| BBA-23-224 | Mindshare | Milk Bikis Flashback pack-Nickname campaign -Going down the memory lane… | Britannia | Gold |
| BBA-23-486 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Silver |
| BBA-23-468 | Wavemaker | V-Day Mush Detector | Cadbury | Bronze |
| 2. Media Strategy – 2.2 Media Strategy – Consumer Durables | ||||
| BBA-23-049 | EssenceMediaCom | Dell Doing is the New Learning Campaign | Dell Technologies | Silver |
| BBA-23-211 | Mindshare | Ikea – Ghar Aa Jao | Ikea | Bronze |
| 2. Media Strategy – 2.3 Media Strategy – Services | ||||
| BBA-23-472 | Wavemaker | KBC Golden Week – How we hacked India’s biggest reality show to drive performance goals | Vodafone Idea | Gold |
| 2. Media Strategy – 2.5 Media Strategy – Others | ||||
| BBA-23-301 | Mindshare | Meesho Blockbuster Sale campaign | Meesho | Gold |
| BBA-23-150 | Alliance Advertising | Entry: Car Dekho “Ab Sharks Ki Baari†| Car Dekho | Silver |
| 3. Integrated Campaigns – 3.1 Integrated Campaign – Consumer Products | ||||
| BBA-23-347 | Mindshare | Milk Bikis Flashback pack-Nickname campaign -Going down the memory lane… | Britannia | Gold |
| BBA-23-494 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Silver |
| BBA-23-504 | Wavemaker | Garnier Black Naturals – Capturing market through Micro Marketing | Garnier | Bronze |
| 3. Integrated Campaigns – 3.2 Integrated Campaign – Consumer Durables | ||||
| BBA-23-050 | EssenceMediaCom | Dell Doing is the New Learning Campaign | Dell Technologies | Gold |
| BBA-23-164 | Alliance Advertising | Kent Kuhl – Launched with a Million Fans | Kent | Bronze |
| 4. Events and Brand Activation – 4.1 Brand Activation | ||||
| BBA-23-502 | Wavemaker | Garnier Black Naturals – Capturing market through Micro Marketing | Garnier | Gold |
| BBA-23-051 | EssenceMediaCom | Dell Doing is the New Learning Campaign | Dell Technologies | Silver |
| BBA-23-441 | Wavemaker | Boombox | Seagram’s | Bronze |
| BBA-23-444 | Wavemaker | V Day mush detector – This is dummy entry | Cadbury | Bronze |
| 4. Events and Brand Activation – 4.2 Events | ||||
| BBA-23-090 | TEMPEST ADVERTISING | Adarsh Tropica – Launch | Adarsh Group | Gold |
| 4. Events and Brand Activation – 4.3 Online Event | ||||
| BBA-23-480 | Wavemaker | Oreo Bring Back 2011 | Oreo | Gold |
| 6. Data and Technology – 6.1 Data-driven marketing campaign | ||||
| BBA-23-506 | Wavemaker | Make your own Cadbury chocolate and see it go places ! | Cadbury | Gold |
| BBA-23-222 | Mindshare | Driving Performance using Data and AI for SonyLIV | SONYLIV | Silver |
| BBA-23-219 | Mindshare | Performance Excellence in Asia cup’23 during cluttered season | Star Sports | Hotstar | Bronze |
| 6. Data and Technology – 6.2 AR,VR & Emerging tech | ||||
| BBA-23-497 | Wavemaker | Cadbury Celebrations #MyBirthdaySong -Transforming Birthday celebrations with Generative Ai | Cadbury | Gold |
| BBA-23-492 | Wavemaker | Oreo SIWO-Say it with Oreo | Oreo | Silver |
| BBA-23-473 | Wavemaker | Hacking India’s Largest Reality Show for Performance Gains: The KBC Golden Week | Vodafone Idea | Bronze |
| 6. Data and Technology – 6.3 Best Media Research | ||||
| BBA-23-396 | Wavemaker | How Momentum defined ‘Futureproof’ planning for Haier | Haier | Bronze |
| 6. Data and Technology – 6.5 Analytics & Data Technology | ||||
| BBA-23-374 | Mindshare | Thumbstopping Beauty Biases | Dove | Gold |
| BBA-23-509 | Wavemaker | The right partner to unlock the power of data | Mondelez | Silver |
| BBA-23-220 | Mindshare | Powering media campaign by intelligent suppression and smart clustering via CDP | Maruti Suzuki | Maruti Suzuki | Bronze |
| 6. Data and Technology – 6.7 cultural insight | ||||
| BBA-23-364 | Mindshare | Horlicks – Poshan Ka Vachan | Horlicks | Gold |
| BBA-23-448 | Wavemaker | #ShopsForShopless | Cadbury | Silver |
| BBA-23-474 | Wavemaker | #FaithNotForce | Bournvita | Bronze |
4.1 Dailies & Magazines
4.2 Audio-visual Media (Linear TV, connected TV, OTT etc)
4.3 Radio
4.4 Digital Media
4.5 Branded Content
4.6 OOH and Ambient Media
4.7 Sponsorships
4.8 Multiple Platforms
4.9 Celebs, brand ambassadors & influencer marketing
4.10 Events / Experiential Marketing/Brand Activation
4.11 Direct Marketing
4.12 Audio platforms (podcasts, other digital audio platforms etc)
4.13 Emerging Technologies
4.14 Sports Marketing
4.15 E-commerce
4.16 Media Campaign of the year (at least 3 media / platforms)
5.1 Consumer Products
5.2 Consumer Durables
5.3 Consumer Services
5.4 B2B Products and Services
5.5 Media & Entertainment
5.6 Others
6.1 Consumer Products (at least 3 media)
6.2 Consumer Durables (at least 3 media)
6.3 Consumer Services (at least 3 media)
6.4 B2B Products and Services (at least 3 media)
6.5 Media & Entertainment (at least 3 media)
6.6 Others (at least 3 media)
7.1 Brand Activation
7.2 Online Event
7.3 Product Launch
8.1 Best data-driven marketing campaign
8.2 Best brand Experience : AR/ VR/Emerging tech
8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.)
8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business
8.5 Best brand activation — Metaverse
8.6 Best use of cultural insight in a campaign
8.7 Best use of AI in a campaign
3.1 E-mailer
3.2 Digital Videos
3.3 Explainer Videos
3.4 Video Series
3.5 Content Marketing
3.6 Community Engagement
3.7 Influencer Communications
3.8 Online Contests
3.9 Mobile Applications
3.10.1 Corporate Website
3.10.2 E-commerce Website
3.11 Digital Brand Campaign (at least 3 media/ platforms)
3.12 Social Media Campaign (at least 3 platforms)
3.13 Mobile Marketing Campaign (at least 3 creative units)
3.14 Influencer Marketing Campaign (at least 3 3 creative units)
3.15 Social Cause Campaign (at least 3 media/ platforms)
3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms)
1.1.1 Beauty & Fragrances
1.1.2 Beverages (alcoholic and non-alcoholic)
1.1.3 Fashion and Accessories
1.1.4 Fast Moving Consumer Goods
1.1.5 Food
1.1.6 Household Supplies
1.1.7 Pet Care Products
1.1.8 Personal Care
1.1.9 Snacks & Desserts
1.1.10 Others
1.2.1 Automotive Vehicles
1.2.2 Automotive Accessories
1.2.3 Electronics
1.2.4 Home Furnishings
1.2.5 Home Appliances
1.2.6 Others
1.3.1 Banking, Insurance and Financial Services
1.3.2 Delivery Services
1.3.3 Education & Training
1.3.4 Entertainment & Sports
1.3.5 Gaming & E-Sports
1.3.6 Hotels & Restaurants
1.3.7 Internet & Telecom
1.3.8 Leisure & Recreation
1.3.9 Pet Care Services
1.3.10 Retail
1.3.11 Transportation
1.3.12 Travel & Tourism
1.3.13 Others
1.4.1 Agriculture
1.4.2 Automotive – Aftermarket
1.4.3 Construction
1.4.4 Business & Office Supplies
1.4.5 Industrial Goods and Services
1.4.6 Professional Services
1.4.7 IT & Software Services
1.4.8 Others
1.5.1 OTT Platforms
1.5.2 Sport
1.5.3 e-Sports
1.5.4 Gaming
1.5.5 Culture & The Arts
1.5.6 Others
1.7.1 Disease Awareness & Education
1.7.2 Healthcare, Rx
1.7.3 Healthcare – OTC
1.7.4 Healthcare – Rx – Devices
1.7.5 Fitness & Wellness : Products & Services
1.7.6 Best Healthcare Campaign of the year (use at least 3 media)
1.8.1 FMCG Products, Consumer Durables and Services
1.8.2 B2B Products and Services
1.8.3 Media, Entertainment, Sports
1.8.4 Social Cause/ Not for Profit
1.8.5 Health, Fitness & Wellness
1.8.6 Best Regional Language Campaign of the Year (use at least 3 media)
1.9.1 Brand Strategy
1.9.2 Building Brand Awareness
1.9.3 Experiential Marketing
1.9.4 Brand Content and Entertainment
1.10.1 Young Art Director of the year open to individuals below 30 years of age. Not open to agencies.
1.10.2 Young Writer of the year (copy/ content) open to individuals below 30 years of age. Not open to agencies.
1.10.3 Young Creative team of the Year – Copywriter/ Content Writer and Art Director open to individuals below 30 years of age. Not open to agencies.
1.10.4 Arvind Kumar Award for Young Media Professional of the year open to individuals below 30 years of age. Not open to agencies.
1.10.5 Ayaz Peerbhoy Award for Best Creative Campaign of the Year ( at least 3 media)