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| Entry Title | Brand | Company |
| 1. FMCG Products and Services | ||
| BIO-DEGRADABLE Poster | SVE | Bud |
| Come together in Kerala – Saath Saath Tvc | Kerala Tourism | Stark Communications |
| Come together in Kerala – Yeh Dooriam Tvc | Kerala Tourism | Stark Communications |
| Kalyanam | Elite Developers | PlainSpeak |
| KOSAMATTAM FINANCE | TVC | TAMIL | Kosamattom Finance | Meisterverse |
| 2. B2B Products and Services | ||
| language and culture for better tomorrow | TIJU’s Academy | ITV |
| ACKO – KING AND HIS WHEELS | ACKO CAR INSURANCE | Black Box Films |
| Kartavya | TATA Hitachi | cta communications |
| Nandi Soul | Nandi Soul | Skepper Creative Agency Pvt Ltd |
| 4. Social Cause/ Not for Profit | ||
| Nameplates of Change | Elite Developers | PlainSpeak |
| Hertraz Breast Cancer Awareness Direct Mailer Campaign. | Viatris Oncology | Viatris |
| Padhega India, tabhi badhega #India | Tempest Advertising | TEMPEST ADVERTISING PVT.LTD. |
| The Most Ignored Rider | SBI Life | Mindshare |
| The Most Ignored Rider | SBI Life | Mindshare |
| 5. Health, Fitness& Wellness:- 5.1 Disease Awareness & Education | ||
| World Osteoporosis Day | Gemcal | V-ROK Communications Network LLP |
| Why wait? Vaccinate! | Zelia Quadros | Gardasil |
| 5. Health, Fitness& Wellness:- 5.2 Healthcare, Rx | ||
| Amlogard | Amlogard | Skepper Creative Agency Pvt Ltd |
| Live Life 10 on 10 | Ketorol D.T. | Pentacle |
| Mask | Cetzine B | V-ROK Communications Network LLP |
| Sitagliptin | Sitagliptin | Skepper Creative Agency Pvt Ltd |
| The Good Craving | Protinex Diabetes Care | Artiligence |
| 5. Health, Fitness& Wellness:- 5.3 Healthcare – OTC | ||
| Dermoflan | Viatris | Skepper Creative Agency Pvt Ltd |
| Duphalac | Duphalac | Skepper Creative Agency Pvt Ltd |
| Romantic Couple | Sargenor | V-ROK Communications Network LLP |
| TikTok | Levotuss | V-ROK Communications Network LLP |
| Why the smile? | Viagra | V-ROK Communications Network LLP |
| 5. Health, Fitness& Wellness:- 5.4 Healthcare – Rx – Devices | ||
| Always in Motion | Motion Mobile X-Ray System | Pentacle |
| Mr. Wart | Endwarts Freeze | V-ROK Communications Network LLP |
| The X-ray Calendar | Depuy Synthes | Artiligence |
| Upgrade to Elevate | DV X-Ray Printers | Pentacle |
| 5. Health, Fitness& Wellness:- 5.5 Healthcare – Rx – Professional | ||
| Healing Touch | Rebaheal | Pentacle |
| Norvasc | Norvasc | Skepper Creative Agency Pvt Ltd |
| The Never-lasting Bond | Tofojak-IN | Artiligence |
| Viagra | Viagra | Skepper Creative Agency Pvt Ltd |
| 5. Health, Fitness& Wellness:- 5.6 Healthcare, Products & Services | ||
| Gastro Portfolio Campaign – UAE | Viatris Gastro Portfolio | Viatris |
| Razene 2D Animation | Razene | Skepper Creative Agency Pvt Ltd |
| 5. Health, Fitness& Wellness:- 5.7 Integrated Campaign of the year | ||
| TikTok | Levotuss | V-ROK Communications Network LLP |
| Gingi-villains | Stolin R | Pentacle |
| Mission 100% | Ketorol S.P | Pentacle |
| Mr. Wart | Endwarts Freeze/ Pen/ Classic | V-ROK Communications Network LLP |
| 6. Regional Work:- 6.1 FMCG Products & Services | ||
| Kalyanam | Elite Developers | PlainSpeak |
| ELANCE LEARNING TVC | ELANCE LEARNING | Meisterverse |
| KOSAMATTAM FINANCE | TVC | MALAYALAM | Kosamattom Finance | Meisterverse |
| Old town olavu | CTR (Central Tiffin Room) | Unico Graphix Private Limited |
| We don’t sell cars | Sarathy | PlainSpeak |
| 6. Regional Work:- 6.2 B2B | ||
| Kartavya | TATA Hitachi | cta communications |
| ACKO – KING AND HIS WHEELS | ACKO CAR INSURANCE | Black Box Films |
| 6. Regional Work:- 6.3 Media, Entertainment, Sports | ||
| Star ISL | Indian Super League | Stark Communications |
| 6. Regional Work:- 6.4 Social Cause/ Not for Profit | ||
| Nameplates of Change | Elite Developers | PlainSpeak |
| We don’t sell cars | Sarathy | PlainSpeak |
| 6. Regional Work:- 6.5 Health, Fitness& Wellness | ||
| Har Fever Kuch Kehta Hai | Nise | Pentacle |
| Campaign: 1. Caution! Pimple Ahead 2. Shrink your Double Chin 3. Smell Something Fishy? | Skin Secrets | Bright Communications |
| SASTRY BALM – A MOTHER KNOWS | SASTRY BALM | Black Box Films |
| 7. E-Commerce:- 7.1 Education & Training | ||
| ELANCE LEARNING TVC | ELANCE LEARNING | Meisterverse |
| language and culture for better tomorrow | TIJU’s Academy | ITV |
| 8. Marketing Campaigns:- 8.1 Brand Strategy | ||
| The Coffee Culture Switch | Costa Coffee | 82Point5 |
| 8. Marketing Campaigns:- 8.2 Brand Awareness | ||
| Zomato – Uorfi Javed | Zomato | ITW Consulting |
| Colorless Beauty | Himalaya Natural Glow Rose Face Wash | 82Point5 |
| Hum Sakshi Hain | NavaBharat | Navabharat |
| 8. Marketing Campaigns:- 8.5 Brand Content and Entertainment | ||
| Hum Sakshi Hain | NavaBharat | Navabharat |
| The Silent Shift | Shell India Markets Pvt Ltd | Shell India Markets Pvt Limited |
| 9. Special Awards:- 9.2 Young writer of the year | ||
| Nameplates of Change | Elite Developers | Gopika |
| 1. Digital:- 1.1 E-mailer | ||
| DWEN(Dell Women’s Entrepreneur Network) PowerHouse Summit | Dell Technologies | EssenceMediaCom |
| 1. Digital:- 1.2 Digital Videos | ||
| Moving in with Malaika: How did we turn Brand Ambassador to Brand Influencer | Lotus YouthRx | Alliance Advertising & Marketing Pvt. Ltd. |
| Nameplates of Change | Elite Developers | PlainSpeak |
| Old Town Olavu | CTR (Central Tiffin Room) | Unico Graphix Private Limited |
| PMCL – Step Out of the Dark | Britannia Pure Magic Chocolush | Mindshare |
| Shubamangalyam | Kerala Tourism | Stark Communications |
| Why the smile? | Viagra | V-ROK Communications Network LLP |
| 1. Digital:- 1.4 Video Series | ||
| INDIA’S SUMMER CAMP | Kerala Tourism | Stark Communications |
| Moving in with Malaika: How did we turn Brand Ambassador to Brand Influencer | Lotus YouthRx | Alliance Advertising & Marketing Pvt. Ltd. |
| V-ROK Festive Videos | V-ROK Communications Network | V-ROK Communications Network LLP |
| 1. Digital:- 1.5 Content Marketing | ||
| APRIL FOOL’S DAY | Kerala Tourism | Stark Communications |
| Nutrichoice – An Initiative for World Diabetes Day | Britannia Nutrichoice Essentials | Mindshare |
| 1. Digital:- 1.6 Events and experiential marketing | ||
| Noise of India | Noise Smartwatches | noise |
| 1. Digital:- 1.7 Internal Communications | ||
| Our new beginning is good news for her. | Tempest Advertising | TEMPEST ADVERTISING PVT.LTD. |
| Roche – Grow IMEA Campaign | Roche | Skepper Creative Agency Pvt Ltd |
| SmartWinner 2D Video | Viatris | Skepper Creative Agency Pvt Ltd |
| 1. Digital:- 1.8 Employer Branding | ||
| #Fintastic | Bajaj Finserv | Publicis Business |
| 1. Digital:- 1.9 Community Engagement | ||
| Britannia #GoodnessofCheese | Britannia Cheese | Mindshare |
| Dell Alienware Campaign | Dell Technologies | EssenceMediaCom |
| DWEN (Dell Women’s Entrepreneur Network) | Dell Technologies | EssenceMediaCom |
| King Chiku | Noise Smartwatches | noise |
| Shikhar Super Chat – Unilever’s Sales Rep of the Year! | SHIKHAR | Mindshare |
| 1. Digital:- 1. 10 Influencer Communications | ||
| Cadbury Silk Unforgettable Love Tips | Cadbury Silk | Wavemaker |
| King Chiku | Noise Smartwatches | noise |
| V Day mush detector | Cadbury 5 Star | Wavemaker |
| 1. Digital:- 1.11 Online Contests | ||
| Dell Startup Challenge (Season 6) | Dell Technologies | EssenceMediaCom |
| DWEN (Dell Women’s Entrepreneur Network) India Dreamtech contest, Season 2 | Dell Technologies | EssenceMediaCom |
| HOLIDAY HEIST | Kerala Tourism | Stark Communications |
| Make your own Cadbury chocolate and see it go places ! | Cadbury Dairy Milk | Wavemaker |
| Spot the Buds | Noise Audio | noise |
| 2. Mobile:- 2.1 Games | ||
| Nutrichoice Seeds & Herbs – A Gaming Innovation | Britannia Nutrichoice Seeds & Herbs | Mindshare |
| 2. Mobile:- 2.3 Website | ||
| Mr. Wart | EndWarts Pen/Classic/Freeze | V-ROK Communications Network LLP |
| 3. Websites:- 3.1 Corporate | ||
| DNA Entertainment Networks – Corporate Website | DNA Entertainment Networks | Supercode Design |
| Ekata Coffee – Experiential Website | Coffee | Supercode Design |
| Viatris Connect Website | Viatris Global | Viatris |
| 3. Websites:- 3.3 E-commerce Site | ||
| Betadine Website | Betadine | Skepper Creative Agency Pvt Ltd |
| Dermatix | Dermatix | Skepper Creative Agency Pvt Ltd |
| 4. Digital Campaigns:- 4.1 Brand | ||
| Cadbury Celebrations #MyBirthdaySong :- Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| #ShopsForShopless | Cadbury Celebrations | Wavemaker |
| Cadbury Dairy Milk – #CheerForAllSports | Cadbury Dairy Milk | Wavemaker |
| Cadbury Silk Unforgettable Love Tips | Cadbury Silk | Wavemaker |
| Oreo – Say It With Oreo | Oreo | Wavemaker |
| 4. Digital Campaigns:- 4.2 Search Marketing | ||
| Dell Search Innovations Campaign | Dell Technologies | EssenceMediaCom |
| Springtek’s Mattress ROI-Based Marketing Success | Springtek | Wavemaker |
| 4. Digital Campaigns:- 4.4 Social Media | ||
| Pack Up For Kerala | Kerala Tourism | Stark Communications |
| Land of Harmony – Onam | Kerala Tourism | Stark Communications |
| Messy Hair | Viagra | V-ROK Communications Network LLP |
| PMCL – Step Out of the Dark | Britannia Pure Magic Chocolush | Mindshare |
| Travel For Good | Kerala Tourism | Stark Communications |
| 4. Digital Campaigns:- 4.5 Mobile Marketing | ||
| Nutrichoice Seeds & Herbs – A Gaming Innovation | Britannia Nutrichoice Seeds & Herbs | Mindshare |
| Dell Hyperlocal Campaign | Dell Technologies | EssenceMediaCom |
| Festive Campaign | Curkey | V-ROK Communications Network LLP |
| Nutrichoice – An Initiative for World Diabetes Day | Britannia Nutrichoice Essentials | Mindshare |
| PMCL – Step Out of the Dark | Britannia Pure Magic Chocolush | Mindshare |
| 4. Digital Campaigns:- 4.6 Influencer Marketing | ||
| Cadbury Silk Unforgettable Love Tips | Cadbury Silk | Wavemaker |
| Britannia Milk Bikis Nickname Nostalgia Stories for Parents and Kids | Britannia Milk Bikis | Mindshare |
| Oreo Bring Back 2011 | Oreo | Wavemaker |
| Vim Black | Vim | Mindshare |
| When Lakme ‘winged it’ with Ankush | Lakme | Mindshare |
| 4. Digital Campaigns:- 4.8 Social Cause | ||
| Cadbury Dairy Milk – #CheerForAllSports | Cadbury Dairy Milk | Wavemaker |
| #FaithNotForce | Bournvita | Wavemaker |
| #ShopsForShopless | Cadbury Celebrations | Wavemaker |
| Absolut Allies of Love | Absolut Glassware | Wavemaker |
| Apne bachhon ke liye Jaago Re | Jaago Re | Wavemaker |
| 4. Digital Campaigns:- 4.9 Digital Marketing Campaign | ||
| Nutrichoice – An Initiative for World Diabetes Day | Britannia Nutrichoice Essentials | Mindshare |
| PMCL – Step Out of the Dark | Britannia Pure Magic Chocolush | Mindshare |
| 1. Corporate / Brand Identity | ||
| CloverGreens Golfscapes – Branding | CloverGreens Golfscapes | Origami Creative Pvt Ltd |
| De Mandarin – Branding | De Mandarin Resto Cafe | Origami Creative Pvt Ltd |
| Ninjacart Corporate Identity | Ninjacart | Publicis Business |
| Roach Lifescapes – Branding | Roach Lifescapes – Real Estate | Origami Creative Pvt Ltd |
| Saasant Branding | Saasant | Origami Creative Pvt Ltd |
| 2. Employee Communication | ||
| Halla Bol | Orion | V-ROK Communications Network LLP |
| Omnichannel campaign | Omnichannel | Skepper Creative Agency Pvt Ltd |
| 3. Posters | ||
| Aachar and Co | Aachar and Co | Unico Graphix Private Limited |
| Broken Pencil | Ketorol D.T. | Pentacle |
| Maverick & Farmer – Poster | Maverick and Farmer | Origami Creative Pvt Ltd |
| Poster Design | Bumberry | Graf Creative |
| 4. e-Brochures | ||
| Mission 100% | Ketorol S.P | Pentacle |
| SAP Product Management Book – Through the Lens of Warli Artistry | SAP | MuseComm Pvt. Ltd. |
| SAP Project Management Book – Spreading the Secret Sauce | SAP | MuseComm Pvt. Ltd. |
| Street | Kerala Tourism | Stark Communications |
| Tanishq – Celeste solitaire collection Brochure | Tanishq | Origami Creative Pvt Ltd |
| 5. Calendars | ||
| Deck of wonders | Tag | Tag India |
| Gowatr Calendar | Gowatr | Disha Communications Private Limited |
| Me to We | Asianet News | Stark Communications |
| Roach Lifescapes 2023 Thoughtful Calendar | Roach Lifescapes 2023 Thoughtful Calendar | Origami Creative Pvt Ltd |
| Wardi | NavaBharat | Navabharat |
| 7. Direct Mailers | ||
| Break glass in case of stress | Himalaya Ashvagandha | Pentacle |
| Hum Sakshi Hain | NavaBharat | Navabharat |
| Sonata DM | Sonata Software | Publicis Business |
| 8. Annual Reports | ||
| Bringing the story of PN Rao to life | P N Rao | Pink Lemonade Communications Pvt. Ltd. |
| Sonata Annual Report – Seeds of Modernization-driven Hypergrowth | Sonata Software | Publicis Business |
| 9. Website Design | ||
| Roach Lifescapes Website | Roach Lifescapes | Origami Creative Pvt Ltd |
| 10. UI/UX Design | ||
| Invigorating our Digital presence | Honeycomb | Honeycomb creative support Pvt Ltd |
| 11. Packaging | ||
| Maverick and Farmer Packaging | Maverick and Farmer | Origami Creative Pvt Ltd |
| Nila | Nila Wines | Stark Communications |
| Package Design | Bumberry | Graf Creative |
| Package Design | Bumberry | Graf Creative |
| 1.1 Media Innovation – Dailies & Magazines | ||
| Closeup Multivitamins Launch | Closeup | Mindshare |
| Nutrichoice- An Initiative for World Diabetes Day, Experience Personalization through Tech | Britannia Nutrichoice | Mindshare |
| 1.2 Media Innovation – Audio-visual | ||
| Vim Black | Vim | Mindshare |
| Domex Toilet Wars 2.0 | Domex | Mindshare |
| Moving in with Malaika: How did we turn Brand Ambassador to Brand Influencer | Lotus YouthRx | Alliance Advertising & Marketing Pvt. Ltd. |
| Opening Pandora’s Box-Office | Disney Studios | Mindshare |
| PMCL – Live this Moment | Britannia Pure Magic Chocolush | Mindshare |
| 1.4 Media Innovation – Digital | ||
| V-Day Mush Detector | 5 Star | Wavemaker |
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Make your own Cadbury chocolate and see it go places ! | Cadbury Dairy Milk | Wavemaker |
| Nutrichoice – An Initiative for World Diabetes Day | Britannia Nutrichoice Essentials | Mindshare |
| Oreo SIWO – Say It With Oreo | Oreo | Wavemaker |
| 1.5 Media Innovation – Branded Content | ||
| Britannia Marie My Start Up TV Show – INSPIRING HOMEMAKERS TO DO MORE, TO BE MORE | Britannia Marie Gold | Mindshare |
| Cadbury Mishti – A Sweet Symphony | Cadbury Dairy Milk | Wavemaker |
| Domex Toilet Wars 2.0 | Domex | Mindshare |
| Sunsilk Pujo Song | Sunsilk | Mindshare |
| When Lakme ‘winged it’ with Ankush | Lakme | Mindshare |
| 1.6 Media Innovation – OOH | ||
| Thermosale | Ajmal Bismi | Passio Communications Pvt Ltd |
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Opening Pandora’s Box-Office | Disney Studios | Mindshare |
| Stairs | Gemcal | V-ROK Communications Network LLP |
| Sunlight- Rongin Protekdin | Sunlight | Mindshare |
| 1.7 Media Innovation – Sponsorships | ||
| CarDekho: Ab Sharks Ki Baari | Car Dekho | Alliance Advertising & Marketing Pvt. Ltd. |
| KBC Golden Week – How we hacked India’s biggest reality show to drive performance goals | Vodafone Idea Ltd | Wavemaker |
| Lakme ‘moves in’ with Malaika | Lakme | Mindshare |
| Milk Bikis & KBC Junior a perfect partnership | Britannia Milk Bikis | Mindshare |
| Moving in with Malaika: How did we turn Brand Ambassador to Brand Influencer | Lotus YouthRx | Alliance Advertising & Marketing Pvt. Ltd. |
| 1.8 Media Innovation – Multiple Platforms | ||
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Cadbury Dairy Milk – #CheerForAllSports | Cadbury Dairy Milk | Wavemaker |
| Horlicks Diabetes Plus – Imparting education among diabetics, one app at a time | Horlicks | Mindshare |
| Sunlight- Rongin Protekdin | Sunlight | Mindshare |
| Vim Black | Vim | Mindshare |
| 1.9 Media Innovation – Celebs, brand ambassadors & influencer marketing | ||
| Cadbury Silk Unforgettable Love Tips | Cadbury Silk | Wavemaker |
| Dell Influencer Campaign | Dell Technologies | EssenceMediaCom |
| Oreo Bring Back 2011 | Oreo | Wavemaker |
| Vaddi khushiyan de Tappe, Lorhi | Tata Tea Premium | Wavemaker |
| When Lakme ‘winged it’ with Ankush | Lakme | Mindshare |
| 1.10 Media Innovation – Events / Experiential Marketing/brand activation | ||
| Boombox | Seagram’s Royal Stag Packaged Drinking Water | Wavemaker |
| Horlicks – Poshan Ka Vachan | Horlicks | Mindshare |
| Hum Sakshi Hain | NavaBharat | Navabharat |
| Thermosale | Ajmal Bismi | Passio Communications Pvt Ltd |
| V-Day Mush Detector | Cadbury 5 Star | Wavemaker |
| 1.11 Media Innovation – Direct Marketing | ||
| Horlicks Diabetes Plus – Imparting education among diabetics, one app at a time | Horlicks | Mindshare |
| 1.12 Media Innovation: audio platforms | ||
| Vim Black | Vim | Mindshare |
| 1.13 Media Innovation – Emerging Technologies | ||
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Making every wish special | Seagram’s Imperial Blue Packaged Drinking Water | Wavemaker |
| Oreo SIWO – Say It With Oreo | Oreo | Wavemaker |
| Vim Black | Vim | Mindshare |
| 1.14 Media Innovation – Sports Marketing | ||
| Cadbury Dairy Milk – #CheerForAllSports | Cadbury Dairy Milk | Wavemaker |
| 1.16 Media Innovation: E-commerce | ||
| Shikhar Super Chat – Unilever’s Sales Rep of the Year! | SHIKHAR | Mindshare |
| 2.1 Media Strategy – FMCG Products | ||
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Cadbury Silk Unforgettable Love Tips | Cadbury Silk | Wavemaker |
| Milk Bikis Flashback pack-Nickname campaign – Going down the memory lane… | Britannia Milk Bikis | Mindshare |
| Sunlight- Rongin Protekdin | Sunlight | Mindshare |
| V-Day Mush Detector | Cadbury 5 Star | Wavemaker |
| 2.2 Media Strategy – Consumer Durables | ||
| Dell Doing is the New Learning Campaign | Dell Technologies | EssenceMediaCom |
| Ikea – Ghar Aa Jao | Ikea | Mindshare |
| Kent Kuhl – Launched with a Million Fans | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. |
| Kent Kuhl – Launched with a Million Fans | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. |
| 2.3 Media Strategy – Services | ||
| KBC Golden Week – How we hacked India’s biggest reality show to drive performance goals | Vodafone Idea Ltd | Wavemaker |
| 2.5 Media Strategy – Others | ||
| Car Dekho:- Ab Sharks Ki Baari | Car Dekho | Alliance Advertising & Marketing Pvt. Ltd. |
| Meesho Blockbuster Sale campaign | Meesho | Mindshare |
| 3.1 Integrated Campaign – Consumer Products | ||
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Cadbury Dairy Milk – #CheerForAllSports | Cadbury Dairy Milk | Wavemaker |
| Garnier Black Naturals – Capturing market through Micro Marketing | Garnier Black Naturals | Wavemaker |
| Milk Bikis Flashback pack-Nickname campaign – Going down the memory lane… | Britannia Milk Bikis | Mindshare |
| Sunlight- Rongin Protekdin | Sunlight | Mindshare |
| 3.2 Integrated Campaign – Consumer Durables | ||
| Dell Doing is the New Learning Campaign | Dell Technologies | EssenceMediaCom |
| Kent Kuhl – Launched with a Million Fans | Kent Kuhl | Alliance Advertising & Marketing Pvt. Ltd. |
| 4. Events and Brand Activation:- 4.1 Brand Activation | ||
| Boombox | Seagram’s Royal Stag Packaged Drinking Water | Wavemaker |
| Dell Doing is the New Learning Campaign | Dell Technologies | EssenceMediaCom |
| Garnier Black Naturals – Capturing market through Micro Marketing | Garnier Black Naturals | Wavemaker |
| Healthy Run – Haldi ke Sang | Curkey | V-ROK Communications Network LLP |
| V Day mush detector – This is dummy entry | 5 Star | Wavemaker |
| 4. Events and Brand Activation:- 4.2 Events | ||
| Adarsh Tropica – Launch | Apartments – Adarsh Group | TEMPEST ADVERTISING PVT.LTD. |
| 4. Events and Brand Activation:- 4.3 Online Event | ||
| Oreo Bring Back 2011 | Oreo | Wavemaker |
| 6. Data and Technology:- 6.1 Best data-driven marketing campaign | ||
| Cadbury Dairy Milk – #CheerForAllSports | Cadbury Dairy Milk | Wavemaker |
| Delivering Personalized experience using proprietary Tech – IKEA India | IKEA | Mindshare |
| Driving Performance using Data and AI for SonyLIV | SONYLIV | Mindshare |
| Performance Excellence in Asia cup’23 during cluttered season | Star Sports | Hotstar | Mindshare |
| Make your own Cadbury chocolate and see it go places ! | Cadbury Dairy Milk | Wavemaker |
| 6. Data and Technology:- 6.2 AR,VR & Emerging tech | ||
| Cadbury Celebrations #MyBirthdaySong – Transforming Birthday celebrations with Generative Ai | Cadbury Celebrations | Wavemaker |
| Hacking India’s Largest Reality Show for Performance Gains: The KBC Golden Week | Vodafone Idea Ltd | Wavemaker |
| Making every wish special | Seagram’s Imperial Blue Packaged Drinking Water | Wavemaker |
| Oreo SIWO-Say it with Oreo | Oreo | Wavemaker |
| PMCL – Step Out of the Dark | Britannia Pure Magic Chocolush | Mindshare |
| 6. Data and Technology:- 6.3 Best Media Research | ||
| How Momentum defined ‘Futureproof’ planning for Haier | Haier Refrigerator | Wavemaker |
| 6. Data and Technology:- 6.5 Analytics & Data Technology | ||
| Thumbstopping Beauty Biases | Dove | Mindshare |
| Powering media campaign by intelligent suppression and smart clustering via CDP | Maruti Suzuki | Maruti Suzuki | Mindshare |
| Wavemaker Analytics – the right partner to unlock the power of data | Mondelez | Wavemaker |
| 6. Data and Technology:- 6.7 cultural insight | ||
| #FaithNotForce | Bournvita | Wavemaker |
| #ShopsForShopless | Cadbury Celebrations | Wavemaker |
| Oreo Bring Back 2011 | Oreo | Wavemaker |
| Vim Black | Vim | Mindshare |
| Horlicks – Poshan Ka Vachan | Horlicks | Mindshare |
4.1 Dailies & Magazines
4.2 Audio-visual Media (Linear TV, connected TV, OTT etc)
4.3 Radio
4.4 Digital Media
4.5 Branded Content
4.6 OOH and Ambient Media
4.7 Sponsorships
4.8 Multiple Platforms
4.9 Celebs, brand ambassadors & influencer marketing
4.10 Events / Experiential Marketing/Brand Activation
4.11 Direct Marketing
4.12 Audio platforms (podcasts, other digital audio platforms etc)
4.13 Emerging Technologies
4.14 Sports Marketing
4.15 E-commerce
4.16 Media Campaign of the year (at least 3 media / platforms)
5.1 Consumer Products
5.2 Consumer Durables
5.3 Consumer Services
5.4 B2B Products and Services
5.5 Media & Entertainment
5.6 Others
6.1 Consumer Products (at least 3 media)
6.2 Consumer Durables (at least 3 media)
6.3 Consumer Services (at least 3 media)
6.4 B2B Products and Services (at least 3 media)
6.5 Media & Entertainment (at least 3 media)
6.6 Others (at least 3 media)
7.1 Brand Activation
7.2 Online Event
7.3 Product Launch
8.1 Best data-driven marketing campaign
8.2 Best brand Experience : AR/ VR/Emerging tech
8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.)
8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business
8.5 Best brand activation — Metaverse
8.6 Best use of cultural insight in a campaign
8.7 Best use of AI in a campaign
3.1 E-mailer
3.2 Digital Videos
3.3 Explainer Videos
3.4 Video Series
3.5 Content Marketing
3.6 Community Engagement
3.7 Influencer Communications
3.8 Online Contests
3.9 Mobile Applications
3.10.1 Corporate Website
3.10.2 E-commerce Website
3.11 Digital Brand Campaign (at least 3 media/ platforms)
3.12 Social Media Campaign (at least 3 platforms)
3.13 Mobile Marketing Campaign (at least 3 creative units)
3.14 Influencer Marketing Campaign (at least 3 3 creative units)
3.15 Social Cause Campaign (at least 3 media/ platforms)
3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms)
1.1.1 Beauty & Fragrances
1.1.2 Beverages (alcoholic and non-alcoholic)
1.1.3 Fashion and Accessories
1.1.4 Fast Moving Consumer Goods
1.1.5 Food
1.1.6 Household Supplies
1.1.7 Pet Care Products
1.1.8 Personal Care
1.1.9 Snacks & Desserts
1.1.10 Others
1.2.1 Automotive Vehicles
1.2.2 Automotive Accessories
1.2.3 Electronics
1.2.4 Home Furnishings
1.2.5 Home Appliances
1.2.6 Others
1.3.1 Banking, Insurance and Financial Services
1.3.2 Delivery Services
1.3.3 Education & Training
1.3.4 Entertainment & Sports
1.3.5 Gaming & E-Sports
1.3.6 Hotels & Restaurants
1.3.7 Internet & Telecom
1.3.8 Leisure & Recreation
1.3.9 Pet Care Services
1.3.10 Retail
1.3.11 Transportation
1.3.12 Travel & Tourism
1.3.13 Others
1.4.1 Agriculture
1.4.2 Automotive – Aftermarket
1.4.3 Construction
1.4.4 Business & Office Supplies
1.4.5 Industrial Goods and Services
1.4.6 Professional Services
1.4.7 IT & Software Services
1.4.8 Others
1.5.1 OTT Platforms
1.5.2 Sport
1.5.3 e-Sports
1.5.4 Gaming
1.5.5 Culture & The Arts
1.5.6 Others
1.7.1 Disease Awareness & Education
1.7.2 Healthcare, Rx
1.7.3 Healthcare – OTC
1.7.4 Healthcare – Rx – Devices
1.7.5 Fitness & Wellness : Products & Services
1.7.6 Best Healthcare Campaign of the year (use at least 3 media)
1.8.1 FMCG Products, Consumer Durables and Services
1.8.2 B2B Products and Services
1.8.3 Media, Entertainment, Sports
1.8.4 Social Cause/ Not for Profit
1.8.5 Health, Fitness & Wellness
1.8.6 Best Regional Language Campaign of the Year (use at least 3 media)
1.9.1 Brand Strategy
1.9.2 Building Brand Awareness
1.9.3 Experiential Marketing
1.9.4 Brand Content and Entertainment
1.10.1 Young Art Director of the year open to individuals below 30 years of age. Not open to agencies.
1.10.2 Young Writer of the year (copy/ content) open to individuals below 30 years of age. Not open to agencies.
1.10.3 Young Creative team of the Year – Copywriter/ Content Writer and Art Director open to individuals below 30 years of age. Not open to agencies.
1.10.4 Arvind Kumar Award for Young Media Professional of the year open to individuals below 30 years of age. Not open to agencies.
1.10.5 Ayaz Peerbhoy Award for Best Creative Campaign of the Year ( at least 3 media)