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1.1 Consumer Products (any media, including campaigns) |
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1.1.1 Beauty & Fragrances |
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Entry ID |
Entry Title |
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Metal |
1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.1 Beauty & Fragrances | BBA-24-616 | Pond’s CGI – Hydralite Makes A Splash | Ponds | Mindshare India | Gold |
1.1 Consumer Products (any media, including campaigns) |
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1.1.3 Fashion and Accessories |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.3 Fashion and Accessories | BBA-24-148 | The best your feet can get. | Odyssia | Pencilmark Films | Gold |
2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.3 Fashion and Accessories | BBA-24-131 | The best your feet can get. | Odyssia | Pencilmark Films | Silver |
3 | 1.1 Consumer Products (any media, including campaigns) | 1.1.3 Fashion and Accessories | BBA-24-294 | THE DIAMOND EXPERT | Diamond Neckpiece | Bud | Bronze |
1.1 Consumer Products (any media, including campaigns) |
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1.1.4 Fast Moving Consumer Goods |
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Metal |
1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.4 Fast Moving Consumer Goods | BBA-24-291 | You Make My Break | KitKat India | Social Panga | Gold |
2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.4 Fast Moving Consumer Goods | BBA-24-293 | KitKat Snap In Half | KitKat India | Social Panga | Silver |
1.1 Consumer Products (any media, including campaigns) |
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1.1.5 Food |
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Entry Title |
Brand |
Company |
Metal |
1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.5 Food | BBA-24-496 | Nivah Festive Series | Nivah Atta | Vrok Communications | Gold |
2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.5 Food | BBA-24-181 | Gravy Ready. Are you ready? | Cookmaid | PlainSpeak | Silver |
3 | 1.1 Consumer Products (any media, including campaigns) | 1.1.5 Food | BBA-24-307 | Hridayam Shudham | KPL Shudhi | PlainSpeak | Bronze |
1.1 Consumer Products (any media, including campaigns) |
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1.1.8 Personal Care |
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1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.8 Personal Care | BBA-24-331 | It Starts With Gums | Himalaya Oral Care | Social Panga | Gold |
2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.8 Personal Care | BBA-24-278 | AVA Medimix Onam Film | AVA Medimix | Eunoians Studio Pvt Ltd | Silver |
1.1 Consumer Products (any media, including campaigns) |
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1.1.9 Snacks & Desserts |
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1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.9 Snacks & Desserts | BBA-24-064 | Laddubar Launch Ad | Laddubar | Some Good Design | Silver |
1.2 Consumer Durables (any media, including campaigns) |
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1.2.1 Automotive Vehicles |
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1 | 1.2 Consumer Durables (any media, including campaigns) | 1.2.1 Automotive Vehicles | BBA-24-227 | Mahindra Tractors – Uzhavin Thalaiva – Farmer’s Tribute Song | Mahindra Tractors | Brand Mascots India Private Limited | Silver |
1.2 Consumer Durables (any media, including campaigns) |
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1.2.6 Others |
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1 | 1.2 Consumer Durables (any media, including campaigns) | 1.2.6 Others | BBA-24-670 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Silver |
1.3 Consumer Services (any media, including campaigns) |
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1.3.1 Banking, Insurance and Financial Services |
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1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.1 Banking, Insurance and Financial Services | BBA-24-058 | Agents-Retiree Film, Aditya Birla Sun Life Insurance | Agents for Aditya Birla Sun Life Insurance | Talking Tree Media LLP | Bronze |
1.3 Consumer Services (any media, including campaigns) |
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1.3.3 Education & Training |
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1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.3 Education & Training | BBA-24-279 | Allen Online Program Print Ad 2 | Allen | People Design & Communications India Pvt Ltd | Silver |
2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.3 Education & Training | BBA-24-276 | Allen Online Program Print Ad | Allen | People Design & Communications India Pvt Ltd | Bronze |
1.3 Consumer Services (any media, including campaigns) |
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1.3.6 Hotels & Restaurants |
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1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.6 Hotels & Restaurants | BBA-24-141 | LEGENDS ARE COMING FOR DINNER | THALAPPAKATTI | Freeflow Ideas | Gold |
2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.6 Hotels & Restaurants | BBA-24-077 | Flavors of South | Bawa Group of Hotels | Synapse Marketing Consultancy | Silver |
3 | 1.3 Consumer Services (any media, including campaigns) | 1.3.6 Hotels & Restaurants | BBA-24-231 | Consumer Services | The Westin Hyderabad Mindspace | Wirality Media | Bronze |
1.3 Consumer Services (any media, including campaigns) |
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1.3.10 Retail |
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1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.10 Retail | BBA-24-224 | Consumer Service | Fastrack Stores | Wirality Media | Silver |
1.3 Consumer Services (any media, including campaigns) |
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1.3.12 Travel & Tourism |
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Metal |
1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.12 Travel & Tourism | BBA-24-097 | Tested like Samsonite | Samsonite | Social Beat | Gold |
2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.12 Travel & Tourism | BBA-24-082 | Smart Holidays | Goibibo | Mind Your Language! | Silver |
1.3 Consumer Services (any media, including campaigns) |
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1.3.13 Others |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.13 Others | BBA-24-306 | THE REAL WHITE | Laundry | Bud | Silver |
2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.13 Others | BBA-24-073 | Unmatched Quality post | Featherlite Developers | Talking Tree Media LLP | Bronze |
1.4 B2B Products and Services (any media, including campaigns) |
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1.4.1 Agriculture |
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1 | 1.4 B2B Products and Services (any media, including campaigns) | 1.4.1 Agriculture | BBA-24-001 | FESTIVE PROMOTION FOR HM CLAUSE-VEGETABLE PRODUCTS | HM CLAUSE | TEMPEST ADVERTISING PVT. LTD | Bronze |
1.4 B2B Products and Services (any media, including campaigns) |
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1.4.3 Construction |
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Entry Title |
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Metal |
1 | 1.4 B2B Products and Services (any media, including campaigns) | 1.4.3 Construction | BBA-24-031 | Merry Christmas (Tactical Day Film) | Tata Steel Nest-In Modular Solutions | Talking Tree Media LLP | Silver |
2 | 1.4 B2B Products and Services (any media, including campaigns) | 1.4.3 Construction | BBA-24-027 | Jod bana Rahe | MYK Laticrete Tile Adhesive | Associated Advertising Pvt. Ltd. | Silver |
1.5 Media & Entertainment (any media, including campaigns) |
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1.5.1 OTT Platforms |
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Metal |
1 | 1.5 Media & Entertainment (any media, including campaigns) | 1.5.1 OTT Platforms | BBA-24-323 | The ‘1 Ticket Naalu Padam’ Success Story on Disney+ Hotstar Tamil” | Disney+ Hotstar Tamil | Digitally Inspired Media Pvt Ltd | Gold |
2 | 1.5 Media & Entertainment (any media, including campaigns) | 1.5.1 OTT Platforms | BBA-24-322 | Rewind and Reignite: Fueling Excitement for ‘Kana Kaanum Kalangal Season 2’ Launch | Disney+ Hotstar Tamil | Digitally Inspired Media Pvt Ltd | Bronze |
1.5 Media & Entertainment (any media, including campaigns) |
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1.5.4 Gaming |
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Metal |
1 | 1.5 Media & Entertainment (any media, including campaigns) | 1.5.4 Gaming | BBA-24-315 | Animax Naruto Cards | Topps Card Game | Nextdot Digital | Gold |
1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) |
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Entry ID |
Entry Title |
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Company |
Metal |
1 | 1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) | BBA-24-342 | Words of Pride | Disney Star | Mindshare India | Gold | |
2 | 1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) | BBA-24-600 | Farmers Of India | AgriCentral | Akartha | Silver | |
3 | 1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) | BBA-24-308 | Without Arms. With Determination. | Sarathy | PlainSpeak | Bronze | |
1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.1 Disease Awareness & Education |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.1 Disease Awareness & Education | BBA-24-023 | SOS (Step Down on Salt) Campaign | Dilnip | Vrok Communications | Gold |
2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.1 Disease Awareness & Education | BBA-24-085 | MESSAGE | AUVELIA | Tools Marcom Pvt Ltd. | Silver |
3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.1 Disease Awareness & Education | BBA-24-239 | My Day Strong (MDS Awareness Day) | Rojuzda | Artiligence Pvt. Ltd. | Bronze |
1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.2 Healthcare, Rx |
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Entry ID |
Entry Title |
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Metal |
1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.2 Healthcare, Rx | BBA-24-507 | CODE (Complete the course, Overcome the infection, Defeat the resistance) GIMMICK | Clamp XL | Vrok Communications | Gold |
2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.2 Healthcare, Rx | BBA-24-506 | OnArni Launch Campaign | OnArni | Vrok Communications | Silver |
3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.2 Healthcare, Rx | BBA-24-083 | EYES | AUVELIA | Tools Marcom Pvt Ltd. | Bronze |
1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.3 Healthcare – OTC |
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Entry Title |
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1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.3 Healthcare – OTC | BBA-24-088 | On with Ondem! | Ondem | Artiligence Pvt. Ltd. | Gold |
2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.3 Healthcare – OTC | BBA-24-212 | On with Ondem! | Ondem | Artiligence Pvt. Ltd. | Silver |
3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.3 Healthcare – OTC | BBA-24-154 | Shaping Healthy Life | Protinex | Artiligence Pvt. Ltd. | Bronze |
1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.4 Healthcare – Rx – Devices |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.4 Healthcare – Rx – Devices | BBA-24-510 | I’m Different | Ryzodeg | Vrok Communications | Gold |
2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.4 Healthcare – Rx – Devices | BBA-24-718 | Food Plate | Ryzodeg | Vrok Communications | Silver |
3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.4 Healthcare – Rx – Devices | BBA-24-719 | Different Foods | Ryzodeg | Vrok Communications | Bronze |
1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.5 Fitness & Wellness : Products & Services |
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Entry ID |
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Metal |
1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.5 Fitness & Wellness : Products & Services | BBA-24-214 | Anidrasana | Pulse Group of Diagnostic Centres | Artiligence Pvt. Ltd. | Gold |
2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.5 Fitness & Wellness : Products & Services | BBA-24-191 | The Indoor Sun (World Vitamin D Day) | Uprise | Artiligence Pvt. Ltd. | Silver |
3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.5 Fitness & Wellness : Products & Services | BBA-24-277 | Mother’s Health Can’t Weight! | Protinex Mother’s | Artiligence Pvt. Ltd. | Bronze |
1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.6 Best Healthcare Campaign of the year (use at least 3 media) |
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Entry ID |
Entry Title |
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Company |
Metal |
1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.6 Best Healthcare Campaign of the year (use at least 3 media) | BBA-24-093 | cARNIval for Life | Sacu V | Artiligence Pvt. Ltd. | Gold |
2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.6 Best Healthcare Campaign of the year (use at least 3 media) | BBA-24-680 | SOS (Step Down on Salt) Campaign | Dilnip | Vrok Communications | Silver |
3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.6 Best Healthcare Campaign of the year (use at least 3 media) | BBA-24-270 | Let’s Talk Endometriosis | Visanne | Artiligence Pvt. Ltd. | Bronze |
1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.1 FMCG Products, Consumer Durables and Services |
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1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.1 FMCG Products, Consumer Durables and Services | BBA-24-116 | AVA Medimix Onam Film | AVA Medimix | Eunoians Studio Pvt Ltd | Gold |
2 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.1 FMCG Products, Consumer Durables and Services | BBA-24-121 | Onam Padakali | Swiggy | Mind Your Language! | Silver |
3 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.1 FMCG Products, Consumer Durables and Services | BBA-24-233 | It Matters Where You Start | Parishrama PU College | Mass Designs | Bronze |
1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.2 B2B Products and Services |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.3 Media, Entertainment, Sports |
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Metal |
1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.3 Media, Entertainment, Sports | BBA-24-122 | Bigg Boss Season 7 | Star Vijay | Mind Your Language! | Silver |
2 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.3 Media, Entertainment, Sports | BBA-24-321 | Rewind and Reignite: Fueling Excitement for ‘Kana Kaanum Kalangal Season 2’ Launch | Disney+ Hotstar Tamil | Digitally Inspired Media Pvt Ltd | Bronze |
1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.4 Social Cause/ Not for Profit |
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Metal |
1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.4 Social Cause/ Not for Profit | BBA-24-393 | Words of Pride | Disney Star | Mindshare India | Gold |
1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.5 Health, Fitness & Wellness |
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Metal |
1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.5 Health, Fitness & Wellness | BBA-24-190 | Rise with Surya Namaskar | Uprise | Artiligence Pvt. Ltd. | Bronze |
1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.6 Best Regional Language Campaign of the Year (use at least 3 media) |
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1.9 Marketing Campaigns |
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1.9.1 Brand Strategy |
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Metal |
1 | 1.9 Marketing Campaigns | 1.9.1 Brand Strategy | BBA-24-686 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Gold |
2 | 1.9 Marketing Campaigns | 1.9.1 Brand Strategy | BBA-24-045 | CNBC-TV18 Future.Female.Forward Season 2 | Future.Female.Forward Season 2 | Moes-art | Silver |
3 | 1.9 Marketing Campaigns | 1.9.1 Brand Strategy | BBA-24-039 | Maa Kauvery Hospital Branding | Maa Kauvery Hospital | Origami Creative Pvt Ltd | Bronze |
1.9 Marketing Campaigns |
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1.9.2 Building Brand Awareness |
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Entry ID |
Entry Title |
Brand |
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Metal |
1 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-660 | When the King Vanished: How Castrol EDGE Made Shah Rukh Khan Uncatchable | Castrol EDGE | Mindshare India | Gold |
2 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-687 | Castrol Pragati Ki Paathshaala | Castrol CRB Turbomax | Mindshare India | Silver |
3 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-639 | As ‘the Camera eats First’, Hellmann’s reveals a delicious surprise | Hellmann’s | Mindshare India | Silver |
4 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-610 | Pond’s CGI – Hydralite Makes A Splash | Ponds | Mindshare India | Bronze |
1.9 Marketing Campaigns |
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1.9.3 Experiential Marketing |
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Category |
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Entry ID |
Entry Title |
Brand |
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Metal |
1 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-640 | As ‘the Camera eats First’, Hellmann’s reveals a delicious surprise | Hellmann’s | Mindshare India | Gold |
2 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-117 | Design-Led Innovation: Simplifying Solutions at Belden’s Customer Innovation Centre | Belden | Leroc Media Services Pvt. Ltd. | Gold |
3 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-140 | LEGENDS ARE COMING FOR DINNER | THALAPPAKATTI | Freeflow Ideas | Silver |
4 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-696 | Castrol Pragati Ki Paathshaala | Castrol CRB Turbomax | Mindshare India | Bronze |
2.1 Corporate / Brand Identity |
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Entry Title |
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Metal |
1 | 2.1 Corporate / Brand Identity | BBA-24-020 | Nishka – Momentous jewelry branding | Nishka | Origami Creative Pvt Ltd | Gold | |
2 | 2.1 Corporate / Brand Identity | BBA-24-280 | Toit Stray Apple Brand Identity Design | Toit Stray Apple | People Design & Communications India Pvt Ltd | Silver | |
3 | 2.1 Corporate / Brand Identity | BBA-24-751 | Bannerughatta Biological Park, Bengaluru Logo | Zoo Logo | BLEU | Bronze | |
2.2 Employee Communication |
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Entry ID |
Entry Title |
Brand |
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Metal |
1 | 2.2 Employee Communication | BBA-24-106 | Epsilon Youniverse | EPSILON | Epsilon | Gold | |
2 | 2.2 Employee Communication | BBA-24-332 | Titan Company – Employer Branding | Titan Company Ltd. | Social Panga | Silver | |
3 | 2.2 Employee Communication | BBA-24-501 | Jeetna Hai Khud Se | Albert David | Vrok Communications | Bronze | |
2.3 Posters |
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1 | 2.3 Posters | BBA-24-145 | So Fulfilling | THALAPPAKATTI | Freeflow Ideas | Gold | |
2 | 2.3 Posters | BBA-24-246 | Anidrasana | Pulse Group of Diagnostic Centres | Artiligence Pvt. Ltd. | Silver | |
3 | 2.3 Posters | BBA-24-672 | Plant Based Eat | The Green Meat | MirrorNation | Bronze | |
2.4 e-Brochures |
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1 | 2.4 e-Brochures | BBA-24-164 | LI’L CHARU’S ADVENTURES | Brigade Sanctuary | Freeflow Ideas | Gold | |
2 | 2.4 e-Brochures | BBA-24-008 | SAP 25-Year Anniversary Book (Textile) | SAP | MuseComm Pvt. Ltd. | Silver | |
3 | 2.4 e-Brochures | BBA-24-019 | SAP 25 Years Coffee Table Book (Culture) | SAP | MuseComm Pvt. Ltd. | Bronze | |
2.5 Calendars |
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1 | 2.5 Calendars | BBA-24-151 | COTHAS COFFEE CALENDAR | COTHAS | Freeflow Ideas | Gold | |
2 | 2.5 Calendars | BBA-24-186 | AI Calendar | Muralya Dairy | PlainSpeak | Silver | |
3 | 2.5 Calendars | BBA-24-744 | A day at the zoo | Zoo Calerndar | BLEU | Bronze | |
2.6 Newsletters |
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1 | 2.6 Newsletters | BBA-24-289 | Navabharat Parivaar Newsletter | NavaBharat | NavaBharat Media | Silver | |
2.7 Direct Mailers |
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Entry Title |
Brand |
Company |
Metal |
1 | 2.7 Direct Mailers | BBA-24-143 | DOSA & PAROTTA leaflets | THALAPPAKATTI | Freeflow Ideas | Gold | |
2 | 2.7 Direct Mailers | BBA-24-146 | Ready, Steady, Biriyani | THALAPPAKATTI | Freeflow Ideas | Gold | |
3 | 2.7 Direct Mailers | BBA-24-135 | A THIRSTY BIRD INITIATIVE | FABRICSPA | Freeflow Ideas | Silver | |
2.9 Website Design |
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Metal |
1 | 2.9 Website Design | BBA-24-044 | Creative Facelift for a Corporate Website | Jindal Aluminium | Honeycomb Creative Support Pvt Ltd | Bronze | |
2.11 Packaging |
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Company |
Metal |
1 | 2.11 Packaging | BBA-24-095 | Nu: beat Packaging | nu:beat | OpusCDM | Gold | |
2 | 2.11 Packaging | BBA-24-021 | Golden Lips: The Art of Intimate Indulgence | Kalories | Kalories Nutra Solutions Pvt. Ltd. | Silver | |
3 | 2.11 Packaging | BBA-24-089 | Great Indian Heritage | Bolas | SANJAY B DAIV | Bronze | |
3.1 E-mailer |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.1 E-mailer | BBA-24-138 | Survivors of Summer | FABRICSPA | Freeflow Ideas | Gold | |
2 | 3.1 E-mailer | BBA-24-137 | WHITES ATTRACT TROUBLE | FABRICSPA | Freeflow Ideas | Silver | |
3 | 3.1 E-mailer | BBA-24-104 | Sync back to celebrations! | Resync | Artiligence Pvt. Ltd. | Bronze | |
3.2 Digital Videos |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.2 Digital Videos | BBA-24-206 | Without Arms. With Determination. | Sarathy | PlainSpeak | Gold | |
2 | 3.2 Digital Videos | BBA-24-677 | When the King Vanished: How Castrol EDGE Made Shah Rukh Khan Uncatchable | Castrol EDGE | Mindshare India | Silver | |
3 | 3.2 Digital Videos | BBA-24-723 | 500KMS of Conversations! | Castrol MAGNATEC | Mindshare India | Bronze | |
3.3 Explainer Videos |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.3 Explainer Videos | BBA-24-417 | Style Squad: The ultimate festive hairstyle guide for the most stylish | TRESemmé | Mindshare India | Gold | |
2 | 3.3 Explainer Videos | BBA-24-207 | THE piONEers (MOA Video) | Gestofit SR | Artiligence Pvt. Ltd. | Silver | |
3 | 3.3 Explainer Videos | BBA-24-160 | Know Breast Cancer (Breast Cancer Awareness Month) | Kryxana | Artiligence Pvt. Ltd. | Bronze | |
3.4 Video Series |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.4 Video Series | BBA-24-691 | EndWarts | EndWarts | Vrok Communications | Silver | |
2 | 3.4 Video Series | BBA-24-134 | Let’s Talk Endometriosis | Visanne | Artiligence Pvt. Ltd. | Bronze | |
3.5 Content Marketing |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.5 Content Marketing | BBA-24-397 | MTR Minuteverse | MTR Foods | Wavemaker | Silver | |
2 | 3.5 Content Marketing | BBA-24-703 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Bronze | |
3.6 Community Engagement |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.6 Community Engagement | BBA-24-579 | Digitising Matrix Hair Dressers to Promote Brand Love and Consumerise the Matrix Pro-Hair Transformers (MHT 3.0) Event | Matrix | Wavemaker | Silver | |
2 | 3.6 Community Engagement | BBA-24-711 | Castrol India’s Ultimate Motostar | Castrol POWER1 | Mindshare India | Bronze | |
3 | 3.6 Community Engagement | BBA-24-340 | Listen to Yourself | Miniklub | Social Panga | Bronze | |
3.7 Influencer Communications |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.7 Influencer Communications | BBA-24-297 | You Make My Break | KitKat India | Social Panga | Silver | |
2 | 3.7 Influencer Communications | BBA-24-299 | KitKat Snap In Half | KitKat India | Social Panga | Silver | |
3 | 3.7 Influencer Communications | BBA-24-598 | Changing ‘habit’ one fitness app at a time | Lipton | Mindshare India | Bronze | |
3.8 Online Contests |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.8 Online Contests | BBA-24-529 | Main Bhi MasterChef! Veeba gives fans a seat at MasterChef table | Veeba Foods | MSix&Partners | Silver | |
2 | 3.8 Online Contests | BBA-24-592 | GRT Jewellers X Coke Studio Tamil Kalyana Kacheri | GRT Jewellers | Mindshare India | Bronze | |
3.9 Mobile Applications |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.9 Mobile Applications | BBA-24-599 | Changing ‘habit’ one fitness app at a time | Lipton | Mindshare India | Bronze | |
3.10 Websites |
|||||||
3.10.1 Corporate Website |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
3.11 Digital Brand Campaign (at least 3 media/ platforms) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.11 Digital Brand Campaign (at least 3 media/ platforms) | BBA-24-450 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Gold | |
2 | 3.11 Digital Brand Campaign (at least 3 media/ platforms) | BBA-24-572 | Indian Hair Dressing Award | L’Oreal Professionnel | Wavemaker | Silver | |
3 | 3.11 Digital Brand Campaign (at least 3 media/ platforms) | BBA-24-654 | Jim Jam – No twist | Jim Jam Pops | Mindshare India | Bronze | |
3.12 Social Media Campaign (at least 3 platforms) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.12 Social Media Campaign (at least 3 platforms) | BBA-24-474 | Do Nothing University | Cadbury 5 Star | Wavemaker India | Gold | |
2 | 3.12 Social Media Campaign (at least 3 platforms) | BBA-24-361 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Silver | |
3 | 3.12 Social Media Campaign (at least 3 platforms) | BBA-24-451 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Bronze | |
3.13 Mobile Marketing Campaign (at least 3 creative units) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.13 Mobile Marketing Campaign (at least 3 creative units) | BBA-24-722 | Hungry For Gold | Britannia | Mindshare India | Silver | |
2 | 3.13 Mobile Marketing Campaign (at least 3 creative units) | BBA-24-743 | Xiaomi’s Immersive Campaign: Engaging Tech-Savvy Audiences with Dynamic Content and Interactive Features for the Note 13 Launch | Mobile Brand – Xiaomi | MSix&Partners | Bronze | |
3.14 Influencer Marketing Campaign (at least 3 creative units) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.14 Influencer Marketing Campaign (at least 3 creative units) | BBA-24-304 | KitKat Snap In Half | KitKat India | Social Panga | Gold | |
2 | 3.14 Influencer Marketing Campaign (at least 3 creative units) | BBA-24-542 | Bournvita #DForDreams | Bournvita | Wavemaker India | Silver | |
3 | 3.14 Influencer Marketing Campaign (at least 3 creative units) | BBA-24-300 | You Make My Break | KitKat India | Social Panga | Bronze | |
3.15 Social Cause Campaign (at least 3 media/ platforms) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.15 Social Cause Campaign (at least 3 media/ platforms) | BBA-24-395 | Words of Pride | Disney Star | Mindshare India | Gold | |
2 | 3.15 Social Cause Campaign (at least 3 media/ platforms) | BBA-24-475 | Cadbury Dairy Milk #SitTogether | Cadbury Dairy Milk | Wavemaker India | Silver | |
3 | 3.15 Social Cause Campaign (at least 3 media/ platforms) | BBA-24-604 | You Are Not Alone with Maybelline Brave Together | Maybelline New York | Wavemaker | Bronze | |
3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms) | BBA-24-389 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Bronze | |
4. Media Innovation |
|||||||
4.1 Dailies & Magazines |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.1 Dailies & Magazines | BBA-24-626 | Britannia Nutrichoice: The Unbranded Ad | Britannia Nutrichoice | Mindshare India | Silver |
2 | 4. Media Innovation | 4.1 Dailies & Magazines | BBA-24-550 | Every page has a story #SayYesToTheWorld | Lufthansa Airlines | Mindshare India | Bronze |
4. Media Innovation |
|||||||
4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) | BBA-24-515 | GCN – Integration with Dance Reality Shows – How to create instant impact using traditional approach? | Garnier Color Naturals | Wavemaker | Gold |
2 | 4. Media Innovation | 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) | BBA-24-284 | Kuhl Fans- Winds of Change | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. | Silver |
3 | 4. Media Innovation | 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) | BBA-24-345 | It Starts With Gums | Himalaya Oral Care | Social Panga | Bronze |
4. Media Innovation |
|||||||
4.3 Radio |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.3 Radio | BBA-24-746 | Celerio Mileage Challenge | Maruti Suzuki India Limited | Mindshare India | Gold |
4. Media Innovation |
|||||||
4.4 Digital Media |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.4 Digital Media | BBA-24-349 | ConfirmTkt Won the World Cup | ConfirmTkt | Wavemaker | Gold |
2 | 4. Media Innovation | 4.4 Digital Media | BBA-24-324 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Silver |
3 | 4. Media Innovation | 4.4 Digital Media | BBA-24-578 | Educating the Consumers About Hair and Scalp Concerns by Using Biolage Scalp Scan Technology | Matrix | Wavemaker | Bronze |
4. Media Innovation |
|||||||
4.5 Branded Content |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.5 Branded Content | BBA-24-526 | Veeba: Serving up content firsts | Veeba Foods | MSix&Partners | Gold |
2 | 4. Media Innovation | 4.5 Branded Content | BBA-24-728 | 500KMS of Conversations! | Castrol MAGNATEC | Mindshare India | Silver |
3 | 4. Media Innovation | 4.5 Branded Content | BBA-24-714 | Castrol India’s Ultimate Motostar | Castrol POWER1 | Mindshare India | Bronze |
4. Media Innovation |
|||||||
4.6 OOH and Ambient Media |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.6 OOH and Ambient Media | BBA-24-259 | Inox Olympics DBQS | Inox Group | Signpost India | Gold |
2 | 4. Media Innovation | 4.6 OOH and Ambient Media | BBA-24-365 | ConfirmTkt Won the World Cup | ConfirmTkt | Wavemaker | Silver |
3 | 4. Media Innovation | 4.6 OOH and Ambient Media | BBA-24-582 | Xiaomi Connecting the Future: The Redmi Note 13 innovation | Mobile/Xiaomi | MSix&Partners | Bronze |
4. Media Innovation |
|||||||
4.7 Sponsorships |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.7 Sponsorships | BBA-24-267 | Cooking up impact with MasterChef India | Veeba Foods | MSix&Partners | Gold |
2 | 4. Media Innovation | 4.7 Sponsorships | BBA-24-747 | Opus turned gloomy crowd into Vibrant celebration! | Birla Opus Paints | Wavemaker | Silver |
3 | 4. Media Innovation | 4.7 Sponsorships | BBA-24-392 | MTR Minuteverse | MTR Foods | Wavemaker | Bronze |
4. Media Innovation |
|||||||
4.8 Multiple Platforms |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.8 Multiple Platforms | BBA-24-438 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 4. Media Innovation | 4.8 Multiple Platforms | BBA-24-527 | Indian Hair Dressing Award | L’Oreal Professionnel | Wavemaker | Silver |
3 | 4. Media Innovation | 4.8 Multiple Platforms | BBA-24-502 | This Ad Is My Store | Cadbury Celebrations | Wavemaker India | Bronze |
4. Media Innovation |
|||||||
4.9 Celebs, brand ambassadors & influencer marketing |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.9 Celebs, brand ambassadors & influencer marketing | BBA-24-452 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Gold |
2 | 4. Media Innovation | 4.9 Celebs, brand ambassadors & influencer marketing | BBA-24-535 | Bournvita #DForDreams | Bournvita | Wavemaker India | Silver |
3 | 4. Media Innovation | 4.9 Celebs, brand ambassadors & influencer marketing | BBA-24-303 | You Make My Break | KitKat India | Social Panga | Bronze |
4. Media Innovation |
|||||||
4.10 Events / Experiential Marketing/Brand Activation |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.10 Events / Experiential Marketing/Brand Activation | BBA-24-356 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Gold |
2 | 4. Media Innovation | 4.10 Events / Experiential Marketing/Brand Activation | BBA-24-633 | Good Day’s AI Smile Campaign: Swapping the Iconic Smile Emoji with a Cleft Smile in Every Chat | Britannia Good Day | Mindshare India | Silver |
3 | 4. Media Innovation | 4.10 Events / Experiential Marketing/Brand Activation | BBA-24-448 | Bhook Sticker | Cadbury Fuse | Wavemaker India | Bronze |
4. Media Innovation |
|||||||
4.11 Direct Marketing |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.11 Direct Marketing | BBA-24-554 | Changing ‘habit’ one fitness app at a time | Lipton | Mindshare India | Silver |
2 | 4. Media Innovation | 4.11 Direct Marketing | BBA-24-632 | Smytten by Vaseline, not just in winters | Vaseline | Mindshare India | Bronze |
4. Media Innovation |
|||||||
4.12 Audio platforms (podcasts, other digital audio platforms etc) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.12 Audio platforms (podcasts, other digital audio platforms etc) | BBA-24-720 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Gold |
2 | 4. Media Innovation | 4.12 Audio platforms (podcasts, other digital audio platforms etc) | BBA-24-650 | Deadpool Breaks the Fourth Wall | Deadpool & Wolverine | Mindshare India | Silver |
3 | 4. Media Innovation | 4.12 Audio platforms (podcasts, other digital audio platforms etc) | BBA-24-427 | INDUSTRY’S FIRST LONG FORMAT USAGE OF VIDEO ON AUDIO FOR DOMINOS ANTHEM CAMPAIGN | DOMINOS | Mindshare India | Bronze |
4. Media Innovation |
|||||||
4.13 Emerging Technologies |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.13 Emerging Technologies | BBA-24-513 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 4. Media Innovation | 4.13 Emerging Technologies | BBA-24-602 | Every page has a story #SayYesToTheWorld | Lufthansa Airlines | Mindshare India | Silver |
3 | 4. Media Innovation | 4.13 Emerging Technologies | BBA-24-624 | World’s First AI-Powered Ravi Shastri’s AR Avatar Engages Live with Fans at Home during T20 World Cup | Britannia 50-50 Golmaal | Mindshare India | Bronze |
4. Media Innovation |
|||||||
4.14 Sports Marketing |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.14 Sports Marketing | BBA-24-548 | Cadbury #ThankYouFirstCoach | Cadbury Dairy Milk | Wavemaker India | Gold |
2 | 4. Media Innovation | 4.14 Sports Marketing | BBA-24-623 | The Fan’s Dugout: Ravi Shastri Talks T20, Live from Fans’ Home | Britannia 50-50 Golmaal | Mindshare India | Silver |
3 | 4. Media Innovation | 4.14 Sports Marketing | BBA-24-453 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Bronze |
4. Media Innovation |
|||||||
4.15 E-commerce |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.15 E-commerce | BBA-24-478 | Oreo Space Dunk | Oreo | Wavemaker India | Gold |
2 | 4. Media Innovation | 4.15 E-commerce | BBA-24-585 | Targeting Diabetic One app at a time | Horlicks Diabetes Plus | Mindshare India | Silver |
3 | 4. Media Innovation | 4.15 E-commerce | BBA-24-704 | Innovating Snacking: Britannia’s Path to Dominance in India’s Croissant Market | Britannia | Mindshare India | Bronze |
4. Media Innovation |
|||||||
4.16 Media Campaign of the year (at least 3 media / platforms) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 4. Media Innovation | 4.16 Media Campaign of the year (at least 3 media / platforms) | BBA-24-376 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Gold |
2 | 4. Media Innovation | 4.16 Media Campaign of the year (at least 3 media / platforms) | BBA-24-668 | Gaon Banega, Desh Badhega: The Yashasvi Sarpanch Success Story | Cement/UltraTech | Mindshare India | Silver |
5. Media Strategy |
|||||||
5.1 Consumer Products |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 5. Media Strategy | 5.1 Consumer Products | BBA-24-439 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 5. Media Strategy | 5.1 Consumer Products | BBA-24-334 | She is In Her Element – Womens Day Campaign | Shyaway | Brand Mascots India Private Limited | Silver |
3 | 5. Media Strategy | 5.1 Consumer Products | BBA-24-699 | Castrol Pragati Ki Paathshaala | Castrol CRB Turbomax | Mindshare India | Bronze |
5. Media Strategy |
|||||||
5.2 Consumer Durables |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 5. Media Strategy | 5.2 Consumer Durables | BBA-24-258 | Kuhl Fans- Winds of Change | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. | Gold |
2 | 5. Media Strategy | 5.2 Consumer Durables | BBA-24-464 | Banega Toh Badhega India | UltraTech Cement Limited | Mindshare India | Silver |
3 | 5. Media Strategy | 5.2 Consumer Durables | BBA-24-465 | Ghar Ek Mauka Ek | UltraTech Cement Limited | Mindshare India | Bronze |
5. Media Strategy |
|||||||
5.3 Consumer Services |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 5. Media Strategy | 5.3 Consumer Services | BBA-24-379 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Gold |
5. Media Strategy |
|||||||
5.4 B2B Products and Services |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 5. Media Strategy | 5.4 B2B Products and Services | BBA-24-571 | B2B2C Salon Digital Transformation | PPD | Wavemaker | Silver |
5. Media Strategy |
|||||||
5.5 Media & Entertainment |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 5. Media Strategy | 5.5 Media & Entertainment | BBA-24-666 | Unlocking New Opportunities for Continued Growth | Disney+ Hotstar | Mindshare India | Gold |
2 | 5. Media Strategy | 5.5 Media & Entertainment | BBA-24-563 | Get Your Game On With Vim | Vim | Mindshare India | Silver |
6. Integrated Campaigns |
|||||||
6.1 Consumer Products (at least 3 media) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-435 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-471 | Cadbury #ThankYouFirstCoach | Cadbury Dairy Milk | Wavemaker India | Silver |
3 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-675 | World Cup with No Twist | Britannia Jim Jam Pops Go India | Mindshare India | Bronze |
4 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-447 | This Ad Is My Store | Cadbury Celebrations | Wavemaker India | Bronze |
6. Integrated Campaigns |
|||||||
6.2 Consumer Durables (at least 3 media) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 6. Integrated Campaigns | 6.2 Consumer Durables (at least 3 media) | BBA-24-377 | Banega Toh Badhega India | UltraTech Cement Limited | Mindshare India | Gold |
2 | 6. Integrated Campaigns | 6.2 Consumer Durables (at least 3 media) | BBA-24-421 | Ghar Ek Mauka Ek | UltraTech Cement Limited | Mindshare India | Silver |
3 | 6. Integrated Campaigns | 6.2 Consumer Durables (at least 3 media) | BBA-24-525 | Power meets Precision: Unveiling Xiaomi Civi 14 | Mobile/Xiaomi | MSix&Partners | Bronze |
6. Integrated Campaigns |
|||||||
6.3 Consumer Services (at least 3 media) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 6. Integrated Campaigns | 6.3 Consumer Services (at least 3 media) | BBA-24-380 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Silver |
6. Integrated Campaigns |
|||||||
6.5 Media & Entertainment (at least 3 media) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 6. Integrated Campaigns | 6.5 Media & Entertainment (at least 3 media) | BBA-24-096 | CNN-News18 Indian of the Year 2023 | CNN-News18 | PR Professionals | Bronze |
6. Integrated Campaigns |
|||||||
6.6 Others (at least 3 media) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 6. Integrated Campaigns | 6.6 Others (at least 3 media) | BBA-24-139 | The legends are coming for Dinner | THALAPPAKATTI | Freeflow Ideas | Silver |
2 | 6. Integrated Campaigns | 6.6 Others (at least 3 media) | BBA-24-053 | CNBC-TV18 Union Budget 2024 | Union Budget 2024 | Moes-art | Bronze |
7. Events and Brand Activation |
|||||||
7.1 Brand Activation |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 7. Events and Brand Activation | 7.1 Brand Activation | BBA-24-390 | MTR Minuteverse | MTR Foods | Wavemaker | Gold |
2 | 7. Events and Brand Activation | 7.1 Brand Activation | BBA-24-086 | Photostop: Photography Workshop Series | Honeycomb Creative Support Pvt Ltd | Honeycomb Creative Support Pvt Ltd | Silver |
3 | 7. Events and Brand Activation | 7.1 Brand Activation | BBA-24-055 | CNBC-TV18 Union Budget 2024 – Budget Box | Union Budget 2024 – Budget Box | Moes-art | Bronze |
7. Events and Brand Activation |
|||||||
7.2 Online Event |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 7. Events and Brand Activation | 7.2 Online Event | BBA-24-533 | Erase VDay | Cadbury 5Star | Wavemaker India | Gold |
7. Events and Brand Activation |
|||||||
7.3 Product Launch |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 7. Events and Brand Activation | 7.3 Product Launch | BBA-24-260 | Kuhl Fans- Winds of Change | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. | Silver |
2 | 7. Events and Brand Activation | 7.3 Product Launch | BBA-24-574 | Creating Influence and Interaction with Digital Innovation Platforms | Matrix | Wavemaker | Bronze |
8. Data and Technology |
|||||||
8.1 Best data-driven marketing campaign |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 8. Data and Technology | 8.1 Best data-driven marketing campaign | BBA-24-436 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 8. Data and Technology | 8.1 Best data-driven marketing campaign | BBA-24-424 | Cadbury Chocobakes Cakes-Are you related to Santa? | Cadbury Chocobakes Cakes | Wavemaker India | Silver |
3 | 8. Data and Technology | 8.1 Best data-driven marketing campaign | BBA-24-328 | Turbo charging media through FPD led insights | Maruti Suzuki | Mindshare India | Bronze |
8. Data and Technology |
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8.2 Best brand Experience : AR/ VR/Emerging tech |
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SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 8. Data and Technology | 8.2 Best brand Experience : AR/ VR/Emerging tech | BBA-24-512 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 8. Data and Technology | 8.2 Best brand Experience : AR/ VR/Emerging tech | BBA-24-357 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Silver |
3 | 8. Data and Technology | 8.2 Best brand Experience : AR/ VR/Emerging tech | BBA-24-630 | Britannia Nutrichoice: The 30sec Print Ad | Britannia Nutrichoice | Mindshare India | Bronze |
8. Data and Technology |
|||||||
8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.) |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 8. Data and Technology | 8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.) | BBA-24-608 | Putting a Method to Association Planning Madness with MS-Score | Maruti Suzuki | Mindshare India | Gold |
8. Data and Technology |
|||||||
8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 8. Data and Technology | 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business | BBA-24-488 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
2 | 8. Data and Technology | 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business | BBA-24-544 | Madbury: Co-Creating Chocolate Dreams with India | Cadbury Dairy Milk | Wavemaker India | Silver |
3 | 8. Data and Technology | 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business | BBA-24-430 | Britannia: Unlocking Growth with a Data Driven Bite | Britannia | Mindshare India | Bronze |
8. Data and Technology |
|||||||
8.6 Best use of cultural insight in a campaign |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 8. Data and Technology | 8.6 Best use of cultural insight in a campaign | BBA-24-364 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Gold |
2 | 8. Data and Technology | 8.6 Best use of cultural insight in a campaign | BBA-24-638 | Good Day’s AI Smile Campaign: Swapping the Iconic Smile Emoji with a Cleft Smile in Every Chat | Britannia Good Day | Mindshare India | Silver |
3 | 8. Data and Technology | 8.6 Best use of cultural insight in a campaign | BBA-24-449 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Silver |
8. Data and Technology |
|||||||
8.7 Best use of AI in a campaign |
|||||||
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
1 | 8. Data and Technology | 8.7 Best use of AI in a campaign | BBA-24-635 | Good Day’s AI Smile Campaign: Swapping the Iconic Smile Emoji with a Cleft Smile in Every Chat | Britannia Good Day | Mindshare India | Gold |
2 | 8. Data and Technology | 8.7 Best use of AI in a campaign | BBA-24-524 | Shikhar – The Celebrity Led Gen AI | Shikhar app | Mindshare India | Silver |
3 | 8. Data and Technology | 8.7 Best use of AI in a campaign | BBA-24-621 | World’s First AI-Powered Ravi Shastri’s AR Avatar Engages Live with Fans at Home during T20 World Cup | Britannia 50-50 Golmaal | Mindshare India | Bronze |