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1.1 Consumer Products (any media, including campaigns) |
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1.1.1 Beauty & Fragrances |
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SNO |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.1 Beauty & Fragrances | BBA-24-616 | Pond’s CGI – Hydralite Makes A Splash | Ponds | Mindshare India | Gold |
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1.1 Consumer Products (any media, including campaigns) |
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1.1.3 Fashion and Accessories |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.3 Fashion and Accessories | BBA-24-148 | The best your feet can get. | Odyssia | Pencilmark Films | Gold |
| 2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.3 Fashion and Accessories | BBA-24-131 | The best your feet can get. | Odyssia | Pencilmark Films | Silver |
| 3 | 1.1 Consumer Products (any media, including campaigns) | 1.1.3 Fashion and Accessories | BBA-24-294 | THE DIAMOND EXPERT | Diamond Neckpiece | Bud | Bronze |
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1.1 Consumer Products (any media, including campaigns) |
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1.1.4 Fast Moving Consumer Goods |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.4 Fast Moving Consumer Goods | BBA-24-291 | You Make My Break | KitKat India | Social Panga | Gold |
| 2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.4 Fast Moving Consumer Goods | BBA-24-293 | KitKat Snap In Half | KitKat India | Social Panga | Silver |
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1.1 Consumer Products (any media, including campaigns) |
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1.1.5 Food |
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Category |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.5 Food | BBA-24-496 | Nivah Festive Series | Nivah Atta | Vrok Communications | Gold |
| 2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.5 Food | BBA-24-181 | Gravy Ready. Are you ready? | Cookmaid | PlainSpeak | Silver |
| 3 | 1.1 Consumer Products (any media, including campaigns) | 1.1.5 Food | BBA-24-307 | Hridayam Shudham | KPL Shudhi | PlainSpeak | Bronze |
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1.1 Consumer Products (any media, including campaigns) |
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1.1.8 Personal Care |
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Entry Title |
Brand |
Company |
Metal |
| 1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.8 Personal Care | BBA-24-331 | It Starts With Gums | Himalaya Oral Care | Social Panga | Gold |
| 2 | 1.1 Consumer Products (any media, including campaigns) | 1.1.8 Personal Care | BBA-24-278 | AVA Medimix Onam Film | AVA Medimix | Eunoians Studio Pvt Ltd | Silver |
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1.1 Consumer Products (any media, including campaigns) |
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1.1.9 Snacks & Desserts |
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Entry ID |
Entry Title |
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Company |
Metal |
| 1 | 1.1 Consumer Products (any media, including campaigns) | 1.1.9 Snacks & Desserts | BBA-24-064 | Laddubar Launch Ad | Laddubar | Some Good Design | Silver |
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1.2 Consumer Durables (any media, including campaigns) |
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1.2.1 Automotive Vehicles |
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| 1 | 1.2 Consumer Durables (any media, including campaigns) | 1.2.1 Automotive Vehicles | BBA-24-227 | Mahindra Tractors – Uzhavin Thalaiva – Farmer’s Tribute Song | Mahindra Tractors | Brand Mascots India Private Limited | Silver |
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1.2 Consumer Durables (any media, including campaigns) |
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1.2.6 Others |
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Entry Title |
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Metal |
| 1 | 1.2 Consumer Durables (any media, including campaigns) | 1.2.6 Others | BBA-24-670 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Silver |
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1.3 Consumer Services (any media, including campaigns) |
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1.3.1 Banking, Insurance and Financial Services |
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| 1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.1 Banking, Insurance and Financial Services | BBA-24-058 | Agents-Retiree Film, Aditya Birla Sun Life Insurance | Agents for Aditya Birla Sun Life Insurance | Talking Tree Media LLP | Bronze |
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1.3 Consumer Services (any media, including campaigns) |
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1.3.3 Education & Training |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.3 Education & Training | BBA-24-279 | Allen Online Program Print Ad 2 | Allen | People Design & Communications India Pvt Ltd | Silver |
| 2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.3 Education & Training | BBA-24-276 | Allen Online Program Print Ad | Allen | People Design & Communications India Pvt Ltd | Bronze |
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1.3 Consumer Services (any media, including campaigns) |
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1.3.6 Hotels & Restaurants |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.6 Hotels & Restaurants | BBA-24-141 | LEGENDS ARE COMING FOR DINNER | THALAPPAKATTI | Freeflow Ideas | Gold |
| 2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.6 Hotels & Restaurants | BBA-24-077 | Flavors of South | Bawa Group of Hotels | Synapse Marketing Consultancy | Silver |
| 3 | 1.3 Consumer Services (any media, including campaigns) | 1.3.6 Hotels & Restaurants | BBA-24-231 | Consumer Services | The Westin Hyderabad Mindspace | Wirality Media | Bronze |
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1.3 Consumer Services (any media, including campaigns) |
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1.3.10 Retail |
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Entry ID |
Entry Title |
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Company |
Metal |
| 1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.10 Retail | BBA-24-224 | Consumer Service | Fastrack Stores | Wirality Media | Silver |
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1.3 Consumer Services (any media, including campaigns) |
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1.3.12 Travel & Tourism |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.12 Travel & Tourism | BBA-24-097 | Tested like Samsonite | Samsonite | Social Beat | Gold |
| 2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.12 Travel & Tourism | BBA-24-082 | Smart Holidays | Goibibo | Mind Your Language! | Silver |
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1.3 Consumer Services (any media, including campaigns) |
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1.3.13 Others |
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Entry ID |
Entry Title |
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Metal |
| 1 | 1.3 Consumer Services (any media, including campaigns) | 1.3.13 Others | BBA-24-306 | THE REAL WHITE | Laundry | Bud | Silver |
| 2 | 1.3 Consumer Services (any media, including campaigns) | 1.3.13 Others | BBA-24-073 | Unmatched Quality post | Featherlite Developers | Talking Tree Media LLP | Bronze |
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1.4 B2B Products and Services (any media, including campaigns) |
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1.4.1 Agriculture |
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Entry Title |
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Metal |
| 1 | 1.4 B2B Products and Services (any media, including campaigns) | 1.4.1 Agriculture | BBA-24-001 | FESTIVE PROMOTION FOR HM CLAUSE-VEGETABLE PRODUCTS | HM CLAUSE | TEMPEST ADVERTISING PVT. LTD | Bronze |
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1.4 B2B Products and Services (any media, including campaigns) |
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1.4.3 Construction |
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Entry ID |
Entry Title |
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Company |
Metal |
| 1 | 1.4 B2B Products and Services (any media, including campaigns) | 1.4.3 Construction | BBA-24-031 | Merry Christmas (Tactical Day Film) | Tata Steel Nest-In Modular Solutions | Talking Tree Media LLP | Silver |
| 2 | 1.4 B2B Products and Services (any media, including campaigns) | 1.4.3 Construction | BBA-24-027 | Jod bana Rahe | MYK Laticrete Tile Adhesive | Associated Advertising Pvt. Ltd. | Silver |
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1.5 Media & Entertainment (any media, including campaigns) |
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1.5.1 OTT Platforms |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.5 Media & Entertainment (any media, including campaigns) | 1.5.1 OTT Platforms | BBA-24-323 | The ‘1 Ticket Naalu Padam’ Success Story on Disney+ Hotstar Tamil” | Disney+ Hotstar Tamil | Digitally Inspired Media Pvt Ltd | Gold |
| 2 | 1.5 Media & Entertainment (any media, including campaigns) | 1.5.1 OTT Platforms | BBA-24-322 | Rewind and Reignite: Fueling Excitement for ‘Kana Kaanum Kalangal Season 2’ Launch | Disney+ Hotstar Tamil | Digitally Inspired Media Pvt Ltd | Bronze |
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1.5 Media & Entertainment (any media, including campaigns) |
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1.5.4 Gaming |
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Entry Title |
Brand |
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Metal |
| 1 | 1.5 Media & Entertainment (any media, including campaigns) | 1.5.4 Gaming | BBA-24-315 | Animax Naruto Cards | Topps Card Game | Nextdot Digital | Gold |
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1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) | BBA-24-342 | Words of Pride | Disney Star | Mindshare India | Gold | |
| 2 | 1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) | BBA-24-600 | Farmers Of India | AgriCentral | Akartha | Silver | |
| 3 | 1.6 Social Cause/ Not for Profit , Government (any media, including campaigns) | BBA-24-308 | Without Arms. With Determination. | Sarathy | PlainSpeak | Bronze | |
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1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.1 Disease Awareness & Education |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.1 Disease Awareness & Education | BBA-24-023 | SOS (Step Down on Salt) Campaign | Dilnip | Vrok Communications | Gold |
| 2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.1 Disease Awareness & Education | BBA-24-085 | MESSAGE | AUVELIA | Tools Marcom Pvt Ltd. | Silver |
| 3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.1 Disease Awareness & Education | BBA-24-239 | My Day Strong (MDS Awareness Day) | Rojuzda | Artiligence Pvt. Ltd. | Bronze |
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1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.2 Healthcare, Rx |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.2 Healthcare, Rx | BBA-24-507 | CODE (Complete the course, Overcome the infection, Defeat the resistance) GIMMICK | Clamp XL | Vrok Communications | Gold |
| 2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.2 Healthcare, Rx | BBA-24-506 | OnArni Launch Campaign | OnArni | Vrok Communications | Silver |
| 3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.2 Healthcare, Rx | BBA-24-083 | EYES | AUVELIA | Tools Marcom Pvt Ltd. | Bronze |
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1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.3 Healthcare – OTC |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.3 Healthcare – OTC | BBA-24-088 | On with Ondem! | Ondem | Artiligence Pvt. Ltd. | Gold |
| 2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.3 Healthcare – OTC | BBA-24-212 | On with Ondem! | Ondem | Artiligence Pvt. Ltd. | Silver |
| 3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.3 Healthcare – OTC | BBA-24-154 | Shaping Healthy Life | Protinex | Artiligence Pvt. Ltd. | Bronze |
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1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.4 Healthcare – Rx – Devices |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.4 Healthcare – Rx – Devices | BBA-24-510 | I’m Different | Ryzodeg | Vrok Communications | Gold |
| 2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.4 Healthcare – Rx – Devices | BBA-24-718 | Food Plate | Ryzodeg | Vrok Communications | Silver |
| 3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.4 Healthcare – Rx – Devices | BBA-24-719 | Different Foods | Ryzodeg | Vrok Communications | Bronze |
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1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.5 Fitness & Wellness : Products & Services |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.5 Fitness & Wellness : Products & Services | BBA-24-214 | Anidrasana | Pulse Group of Diagnostic Centres | Artiligence Pvt. Ltd. | Gold |
| 2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.5 Fitness & Wellness : Products & Services | BBA-24-191 | The Indoor Sun (World Vitamin D Day) | Uprise | Artiligence Pvt. Ltd. | Silver |
| 3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.5 Fitness & Wellness : Products & Services | BBA-24-277 | Mother’s Health Can’t Weight! | Protinex Mother’s | Artiligence Pvt. Ltd. | Bronze |
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1.7 Health, Fitness& Wellness (any media, including campaigns) |
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1.7.6 Best Healthcare Campaign of the year (use at least 3 media) |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.6 Best Healthcare Campaign of the year (use at least 3 media) | BBA-24-093 | cARNIval for Life | Sacu V | Artiligence Pvt. Ltd. | Gold |
| 2 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.6 Best Healthcare Campaign of the year (use at least 3 media) | BBA-24-680 | SOS (Step Down on Salt) Campaign | Dilnip | Vrok Communications | Silver |
| 3 | 1.7 Health, Fitness& Wellness (any media, including campaigns) | 1.7.6 Best Healthcare Campaign of the year (use at least 3 media) | BBA-24-270 | Let’s Talk Endometriosis | Visanne | Artiligence Pvt. Ltd. | Bronze |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.1 FMCG Products, Consumer Durables and Services |
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Entry ID |
Entry Title |
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Metal |
| 1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.1 FMCG Products, Consumer Durables and Services | BBA-24-116 | AVA Medimix Onam Film | AVA Medimix | Eunoians Studio Pvt Ltd | Gold |
| 2 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.1 FMCG Products, Consumer Durables and Services | BBA-24-121 | Onam Padakali | Swiggy | Mind Your Language! | Silver |
| 3 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.1 FMCG Products, Consumer Durables and Services | BBA-24-233 | It Matters Where You Start | Parishrama PU College | Mass Designs | Bronze |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.2 B2B Products and Services |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.3 Media, Entertainment, Sports |
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Entry ID |
Entry Title |
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Company |
Metal |
| 1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.3 Media, Entertainment, Sports | BBA-24-122 | Bigg Boss Season 7 | Star Vijay | Mind Your Language! | Silver |
| 2 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.3 Media, Entertainment, Sports | BBA-24-321 | Rewind and Reignite: Fueling Excitement for ‘Kana Kaanum Kalangal Season 2’ Launch | Disney+ Hotstar Tamil | Digitally Inspired Media Pvt Ltd | Bronze |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.4 Social Cause/ Not for Profit |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.4 Social Cause/ Not for Profit | BBA-24-393 | Words of Pride | Disney Star | Mindshare India | Gold |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.5 Health, Fitness & Wellness |
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Entry Title |
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Metal |
| 1 | 1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi | 1.8.5 Health, Fitness & Wellness | BBA-24-190 | Rise with Surya Namaskar | Uprise | Artiligence Pvt. Ltd. | Bronze |
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1.8 Regional Work (any media, including campaigns) in Telegu, Kannada, Tamil, Malyalam, Hindi |
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1.8.6 Best Regional Language Campaign of the Year (use at least 3 media) |
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1.9 Marketing Campaigns |
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1.9.1 Brand Strategy |
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Category |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.9 Marketing Campaigns | 1.9.1 Brand Strategy | BBA-24-686 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Gold |
| 2 | 1.9 Marketing Campaigns | 1.9.1 Brand Strategy | BBA-24-045 | CNBC-TV18 Future.Female.Forward Season 2 | Future.Female.Forward Season 2 | Moes-art | Silver |
| 3 | 1.9 Marketing Campaigns | 1.9.1 Brand Strategy | BBA-24-039 | Maa Kauvery Hospital Branding | Maa Kauvery Hospital | Origami Creative Pvt Ltd | Bronze |
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1.9 Marketing Campaigns |
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1.9.2 Building Brand Awareness |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-660 | When the King Vanished: How Castrol EDGE Made Shah Rukh Khan Uncatchable | Castrol EDGE | Mindshare India | Gold |
| 2 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-687 | Castrol Pragati Ki Paathshaala | Castrol CRB Turbomax | Mindshare India | Silver |
| 3 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-639 | As ‘the Camera eats First’, Hellmann’s reveals a delicious surprise | Hellmann’s | Mindshare India | Silver |
| 4 | 1.9 Marketing Campaigns | 1.9.2 Building Brand Awareness | BBA-24-610 | Pond’s CGI – Hydralite Makes A Splash | Ponds | Mindshare India | Bronze |
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1.9 Marketing Campaigns |
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1.9.3 Experiential Marketing |
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Category |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-640 | As ‘the Camera eats First’, Hellmann’s reveals a delicious surprise | Hellmann’s | Mindshare India | Gold |
| 2 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-117 | Design-Led Innovation: Simplifying Solutions at Belden’s Customer Innovation Centre | Belden | Leroc Media Services Pvt. Ltd. | Gold |
| 3 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-140 | LEGENDS ARE COMING FOR DINNER | THALAPPAKATTI | Freeflow Ideas | Silver |
| 4 | 1.9 Marketing Campaigns | 1.9.3 Experiential Marketing | BBA-24-696 | Castrol Pragati Ki Paathshaala | Castrol CRB Turbomax | Mindshare India | Bronze |
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2.1 Corporate / Brand Identity |
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Category |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.1 Corporate / Brand Identity | BBA-24-020 | Nishka – Momentous jewelry branding | Nishka | Origami Creative Pvt Ltd | Gold | |
| 2 | 2.1 Corporate / Brand Identity | BBA-24-280 | Toit Stray Apple Brand Identity Design | Toit Stray Apple | People Design & Communications India Pvt Ltd | Silver | |
| 3 | 2.1 Corporate / Brand Identity | BBA-24-751 | Bannerughatta Biological Park, Bengaluru Logo | Zoo Logo | BLEU | Bronze | |
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2.2 Employee Communication |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.2 Employee Communication | BBA-24-106 | Epsilon Youniverse | EPSILON | Epsilon | Gold | |
| 2 | 2.2 Employee Communication | BBA-24-332 | Titan Company – Employer Branding | Titan Company Ltd. | Social Panga | Silver | |
| 3 | 2.2 Employee Communication | BBA-24-501 | Jeetna Hai Khud Se | Albert David | Vrok Communications | Bronze | |
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2.3 Posters |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.3 Posters | BBA-24-145 | So Fulfilling | THALAPPAKATTI | Freeflow Ideas | Gold | |
| 2 | 2.3 Posters | BBA-24-246 | Anidrasana | Pulse Group of Diagnostic Centres | Artiligence Pvt. Ltd. | Silver | |
| 3 | 2.3 Posters | BBA-24-672 | Plant Based Eat | The Green Meat | MirrorNation | Bronze | |
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2.4 e-Brochures |
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Category |
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Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.4 e-Brochures | BBA-24-164 | LI’L CHARU’S ADVENTURES | Brigade Sanctuary | Freeflow Ideas | Gold | |
| 2 | 2.4 e-Brochures | BBA-24-008 | SAP 25-Year Anniversary Book (Textile) | SAP | MuseComm Pvt. Ltd. | Silver | |
| 3 | 2.4 e-Brochures | BBA-24-019 | SAP 25 Years Coffee Table Book (Culture) | SAP | MuseComm Pvt. Ltd. | Bronze | |
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2.5 Calendars |
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Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.5 Calendars | BBA-24-151 | COTHAS COFFEE CALENDAR | COTHAS | Freeflow Ideas | Gold | |
| 2 | 2.5 Calendars | BBA-24-186 | AI Calendar | Muralya Dairy | PlainSpeak | Silver | |
| 3 | 2.5 Calendars | BBA-24-744 | A day at the zoo | Zoo Calerndar | BLEU | Bronze | |
|
2.6 Newsletters |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.6 Newsletters | BBA-24-289 | Navabharat Parivaar Newsletter | NavaBharat | NavaBharat Media | Silver | |
|
2.7 Direct Mailers |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.7 Direct Mailers | BBA-24-143 | DOSA & PAROTTA leaflets | THALAPPAKATTI | Freeflow Ideas | Gold | |
| 2 | 2.7 Direct Mailers | BBA-24-146 | Ready, Steady, Biriyani | THALAPPAKATTI | Freeflow Ideas | Gold | |
| 3 | 2.7 Direct Mailers | BBA-24-135 | AÂ THIRSTY BIRD INITIATIVE | FABRICSPA | Freeflow Ideas | Silver | |
|
2.9 Website Design |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.9 Website Design | BBA-24-044 | Creative Facelift for a Corporate Website | Jindal Aluminium | Honeycomb Creative Support Pvt Ltd | Bronze | |
|
2.11 Packaging |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 2.11 Packaging | BBA-24-095 | Nu: beat Packaging | nu:beat | OpusCDM | Gold | |
| 2 | 2.11 Packaging | BBA-24-021 | Golden Lips: The Art of Intimate Indulgence | Kalories | Kalories Nutra Solutions Pvt. Ltd. | Silver | |
| 3 | 2.11 Packaging | BBA-24-089 | Great Indian Heritage | Bolas | SANJAY B DAIV | Bronze | |
|
3.1 E-mailer |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.1 E-mailer | BBA-24-138 | Survivors of Summer | FABRICSPA | Freeflow Ideas | Gold | |
| 2 | 3.1 E-mailer | BBA-24-137 | WHITES ATTRACT TROUBLE | FABRICSPA | Freeflow Ideas | Silver | |
| 3 | 3.1 E-mailer | BBA-24-104 | Sync back to celebrations! | Resync | Artiligence Pvt. Ltd. | Bronze | |
|
3.2 Digital Videos |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.2 Digital Videos | BBA-24-206 | Without Arms. With Determination. | Sarathy | PlainSpeak | Gold | |
| 2 | 3.2 Digital Videos | BBA-24-677 | When the King Vanished: How Castrol EDGE Made Shah Rukh Khan Uncatchable | Castrol EDGE | Mindshare India | Silver | |
| 3 | 3.2 Digital Videos | BBA-24-723 | 500KMS of Conversations! | Castrol MAGNATEC | Mindshare India | Bronze | |
|
3.3 Explainer Videos |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.3 Explainer Videos | BBA-24-417 | Style Squad: The ultimate festive hairstyle guide for the most stylish | TRESemmé | Mindshare India | Gold | |
| 2 | 3.3 Explainer Videos | BBA-24-207 | THE piONEers (MOA Video) | Gestofit SR | Artiligence Pvt. Ltd. | Silver | |
| 3 | 3.3 Explainer Videos | BBA-24-160 | Know Breast Cancer (Breast Cancer Awareness Month) | Kryxana | Artiligence Pvt. Ltd. | Bronze | |
|
3.4 Video Series |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.4 Video Series | BBA-24-691 | EndWarts | EndWarts | Vrok Communications | Silver | |
| 2 | 3.4 Video Series | BBA-24-134 | Let’s Talk Endometriosis | Visanne | Artiligence Pvt. Ltd. | Bronze | |
|
3.5 Content Marketing |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.5 Content Marketing | BBA-24-397 | MTR Minuteverse | MTR Foods | Wavemaker | Silver | |
| 2 | 3.5 Content Marketing | BBA-24-703 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Bronze | |
|
3.6 Community Engagement |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.6 Community Engagement | BBA-24-579 | Digitising Matrix Hair Dressers to Promote Brand Love and Consumerise the Matrix Pro-Hair Transformers (MHT 3.0) Event | Matrix | Wavemaker | Silver | |
| 2 | 3.6 Community Engagement | BBA-24-711 | Castrol India’s Ultimate Motostar | Castrol POWER1 | Mindshare India | Bronze | |
| 3 | 3.6 Community Engagement | BBA-24-340 | Listen to Yourself | Miniklub | Social Panga | Bronze | |
|
3.7 Influencer Communications |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.7 Influencer Communications | BBA-24-297 | You Make My Break | KitKat India | Social Panga | Silver | |
| 2 | 3.7 Influencer Communications | BBA-24-299 | KitKat Snap In Half | KitKat India | Social Panga | Silver | |
| 3 | 3.7 Influencer Communications | BBA-24-598 | Changing ‘habit’ one fitness app at a time | Lipton | Mindshare India | Bronze | |
|
3.8 Online Contests |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.8 Online Contests | BBA-24-529 | Main Bhi MasterChef! Veeba gives fans a seat at MasterChef table | Veeba Foods | MSix&Partners | Silver | |
| 2 | 3.8 Online Contests | BBA-24-592 | GRT Jewellers X Coke Studio Tamil Kalyana Kacheri | GRT Jewellers | Mindshare India | Bronze | |
|
3.9 Mobile Applications |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.9 Mobile Applications | BBA-24-599 | Changing ‘habit’ one fitness app at a time | Lipton | Mindshare India | Bronze | |
|
3.10 Websites |
|||||||
|
3.10.1 Corporate Website |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
|
3.11 Digital Brand Campaign (at least 3 media/ platforms) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.11 Digital Brand Campaign (at least 3 media/ platforms) | BBA-24-450 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Gold | |
| 2 | 3.11 Digital Brand Campaign (at least 3 media/ platforms) | BBA-24-572 | Indian Hair Dressing Award | L’Oreal Professionnel | Wavemaker | Silver | |
| 3 | 3.11 Digital Brand Campaign (at least 3 media/ platforms) | BBA-24-654 | Jim Jam – No twist | Jim Jam Pops | Mindshare India | Bronze | |
|
3.12 Social Media Campaign (at least 3 platforms) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.12 Social Media Campaign (at least 3 platforms) | BBA-24-474 | Do Nothing University | Cadbury 5 Star | Wavemaker India | Gold | |
| 2 | 3.12 Social Media Campaign (at least 3 platforms) | BBA-24-361 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Silver | |
| 3 | 3.12 Social Media Campaign (at least 3 platforms) | BBA-24-451 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Bronze | |
|
3.13 Mobile Marketing Campaign (at least 3 creative units) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.13 Mobile Marketing Campaign (at least 3 creative units) | BBA-24-722 | Hungry For Gold | Britannia | Mindshare India | Silver | |
| 2 | 3.13 Mobile Marketing Campaign (at least 3 creative units) | BBA-24-743 | Xiaomi’s Immersive Campaign: Engaging Tech-Savvy Audiences with Dynamic Content and Interactive Features for the Note 13 Launch | Mobile Brand – Xiaomi | MSix&Partners | Bronze | |
|
3.14 Influencer Marketing Campaign (at least 3 creative units) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.14 Influencer Marketing Campaign (at least 3 creative units) | BBA-24-304 | KitKat Snap In Half | KitKat India | Social Panga | Gold | |
| 2 | 3.14 Influencer Marketing Campaign (at least 3 creative units) | BBA-24-542 | Bournvita #DForDreams | Bournvita | Wavemaker India | Silver | |
| 3 | 3.14 Influencer Marketing Campaign (at least 3 creative units) | BBA-24-300 | You Make My Break | KitKat India | Social Panga | Bronze | |
|
3.15 Social Cause Campaign (at least 3 media/ platforms) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.15 Social Cause Campaign (at least 3 media/ platforms) | BBA-24-395 | Words of Pride | Disney Star | Mindshare India | Gold | |
| 2 | 3.15 Social Cause Campaign (at least 3 media/ platforms) | BBA-24-475 | Cadbury Dairy Milk #SitTogether | Cadbury Dairy Milk | Wavemaker India | Silver | |
| 3 | 3.15 Social Cause Campaign (at least 3 media/ platforms) | BBA-24-604 | You Are Not Alone with Maybelline Brave Together | Maybelline New York | Wavemaker | Bronze | |
|
3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms) | BBA-24-389 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Bronze | |
|
4. Media Innovation |
|||||||
|
4.1 Dailies & Magazines |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.1 Dailies & Magazines | BBA-24-626 | Britannia Nutrichoice: The Unbranded Ad | Britannia Nutrichoice | Mindshare India | Silver |
| 2 | 4. Media Innovation | 4.1 Dailies & Magazines | BBA-24-550 | Every page has a story #SayYesToTheWorld | Lufthansa Airlines | Mindshare India | Bronze |
|
4. Media Innovation |
|||||||
|
4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) | BBA-24-515 | GCN – Integration with Dance Reality Shows – How to create instant impact using traditional approach? | Garnier Color Naturals | Wavemaker | Gold |
| 2 | 4. Media Innovation | 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) | BBA-24-284 | Kuhl Fans- Winds of Change | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. | Silver |
| 3 | 4. Media Innovation | 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc) | BBA-24-345 | It Starts With Gums | Himalaya Oral Care | Social Panga | Bronze |
|
4. Media Innovation |
|||||||
|
4.3 Radio |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.3 Radio | BBA-24-746 | Celerio Mileage Challenge | Maruti Suzuki India Limited | Mindshare India | Gold |
|
4. Media Innovation |
|||||||
|
4.4 Digital Media |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.4 Digital Media | BBA-24-349 | ConfirmTkt Won the World Cup | ConfirmTkt | Wavemaker | Gold |
| 2 | 4. Media Innovation | 4.4 Digital Media | BBA-24-324 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.4 Digital Media | BBA-24-578 | Educating the Consumers About Hair and Scalp Concerns by Using Biolage Scalp Scan Technology | Matrix | Wavemaker | Bronze |
|
4. Media Innovation |
|||||||
|
4.5 Branded Content |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.5 Branded Content | BBA-24-526 | Veeba: Serving up content firsts | Veeba Foods | MSix&Partners | Gold |
| 2 | 4. Media Innovation | 4.5 Branded Content | BBA-24-728 | 500KMS of Conversations! | Castrol MAGNATEC | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.5 Branded Content | BBA-24-714 | Castrol India’s Ultimate Motostar | Castrol POWER1 | Mindshare India | Bronze |
|
4. Media Innovation |
|||||||
|
4.6 OOH and Ambient Media |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.6 OOH and Ambient Media | BBA-24-259 | Inox Olympics DBQS | Inox Group | Signpost India | Gold |
| 2 | 4. Media Innovation | 4.6 OOH and Ambient Media | BBA-24-365 | ConfirmTkt Won the World Cup | ConfirmTkt | Wavemaker | Silver |
| 3 | 4. Media Innovation | 4.6 OOH and Ambient Media | BBA-24-582 | Xiaomi Connecting the Future: The Redmi Note 13 innovation | Mobile/Xiaomi | MSix&Partners | Bronze |
|
4. Media Innovation |
|||||||
|
4.7 Sponsorships |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.7 Sponsorships | BBA-24-267 | Cooking up impact with MasterChef India | Veeba Foods | MSix&Partners | Gold |
| 2 | 4. Media Innovation | 4.7 Sponsorships | BBA-24-747 | Opus turned gloomy crowd into Vibrant celebration! | Birla Opus Paints | Wavemaker | Silver |
| 3 | 4. Media Innovation | 4.7 Sponsorships | BBA-24-392 | MTR Minuteverse | MTR Foods | Wavemaker | Bronze |
|
4. Media Innovation |
|||||||
|
4.8 Multiple Platforms |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.8 Multiple Platforms | BBA-24-438 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 4. Media Innovation | 4.8 Multiple Platforms | BBA-24-527 | Indian Hair Dressing Award | L’Oreal Professionnel | Wavemaker | Silver |
| 3 | 4. Media Innovation | 4.8 Multiple Platforms | BBA-24-502 | This Ad Is My Store | Cadbury Celebrations | Wavemaker India | Bronze |
|
4. Media Innovation |
|||||||
|
4.9 Celebs, brand ambassadors & influencer marketing |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.9 Celebs, brand ambassadors & influencer marketing | BBA-24-452 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Gold |
| 2 | 4. Media Innovation | 4.9 Celebs, brand ambassadors & influencer marketing | BBA-24-535 | Bournvita #DForDreams | Bournvita | Wavemaker India | Silver |
| 3 | 4. Media Innovation | 4.9 Celebs, brand ambassadors & influencer marketing | BBA-24-303 | You Make My Break | KitKat India | Social Panga | Bronze |
|
4. Media Innovation |
|||||||
|
4.10 Events / Experiential Marketing/Brand Activation |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.10 Events / Experiential Marketing/Brand Activation | BBA-24-356 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Gold |
| 2 | 4. Media Innovation | 4.10 Events / Experiential Marketing/Brand Activation | BBA-24-633 | Good Day’s AI Smile Campaign: Swapping the Iconic Smile Emoji with a Cleft Smile in Every Chat | Britannia Good Day | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.10 Events / Experiential Marketing/Brand Activation | BBA-24-448 | Bhook Sticker | Cadbury Fuse | Wavemaker India | Bronze |
|
4. Media Innovation |
|||||||
|
4.11 Direct Marketing |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.11 Direct Marketing | BBA-24-554 | Changing ‘habit’ one fitness app at a time | Lipton | Mindshare India | Silver |
| 2 | 4. Media Innovation | 4.11 Direct Marketing | BBA-24-632 | Smytten by Vaseline, not just in winters | Vaseline | Mindshare India | Bronze |
|
4. Media Innovation |
|||||||
|
4.12 Audio platforms (podcasts, other digital audio platforms etc) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.12 Audio platforms (podcasts, other digital audio platforms etc) | BBA-24-720 | Banega Toh Badhega India – Cementing Homes to Cementing India | UltraTech | Mindshare India | Gold |
| 2 | 4. Media Innovation | 4.12 Audio platforms (podcasts, other digital audio platforms etc) | BBA-24-650 | Deadpool Breaks the Fourth Wall | Deadpool & Wolverine | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.12 Audio platforms (podcasts, other digital audio platforms etc) | BBA-24-427 | INDUSTRY’S FIRST LONG FORMAT USAGE OF VIDEO ON AUDIO FOR DOMINOS ANTHEM CAMPAIGN | DOMINOS | Mindshare India | Bronze |
|
4. Media Innovation |
|||||||
|
4.13 Emerging Technologies |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.13 Emerging Technologies | BBA-24-513 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 4. Media Innovation | 4.13 Emerging Technologies | BBA-24-602 | Every page has a story #SayYesToTheWorld | Lufthansa Airlines | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.13 Emerging Technologies | BBA-24-624 | World’s First AI-Powered Ravi Shastri’s AR Avatar Engages Live with Fans at Home during T20 World Cup | Britannia 50-50 Golmaal | Mindshare India | Bronze |
|
4. Media Innovation |
|||||||
|
4.14 Sports Marketing |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.14 Sports Marketing | BBA-24-548 | Cadbury #ThankYouFirstCoach | Cadbury Dairy Milk | Wavemaker India | Gold |
| 2 | 4. Media Innovation | 4.14 Sports Marketing | BBA-24-623 | The Fan’s Dugout: Ravi Shastri Talks T20, Live from Fans’ Home | Britannia 50-50 Golmaal | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.14 Sports Marketing | BBA-24-453 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Bronze |
|
4. Media Innovation |
|||||||
|
4.15 E-commerce |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.15 E-commerce | BBA-24-478 | Oreo Space Dunk | Oreo | Wavemaker India | Gold |
| 2 | 4. Media Innovation | 4.15 E-commerce | BBA-24-585 | Targeting Diabetic One app at a time | Horlicks Diabetes Plus | Mindshare India | Silver |
| 3 | 4. Media Innovation | 4.15 E-commerce | BBA-24-704 | Innovating Snacking: Britannia’s Path to Dominance in India’s Croissant Market | Britannia | Mindshare India | Bronze |
|
4. Media Innovation |
|||||||
|
4.16 Media Campaign of the year (at least 3 media / platforms) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 4. Media Innovation | 4.16 Media Campaign of the year (at least 3 media / platforms) | BBA-24-376 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Gold |
| 2 | 4. Media Innovation | 4.16 Media Campaign of the year (at least 3 media / platforms) | BBA-24-668 | Gaon Banega, Desh Badhega: The Yashasvi Sarpanch Success Story | Cement/UltraTech | Mindshare India | Silver |
|
5. Media Strategy |
|||||||
|
5.1 Consumer Products |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 5. Media Strategy | 5.1 Consumer Products | BBA-24-439 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 5. Media Strategy | 5.1 Consumer Products | BBA-24-334 | She is In Her Element – Womens Day Campaign | Shyaway | Brand Mascots India Private Limited | Silver |
| 3 | 5. Media Strategy | 5.1 Consumer Products | BBA-24-699 | Castrol Pragati Ki Paathshaala | Castrol CRB Turbomax | Mindshare India | Bronze |
|
5. Media Strategy |
|||||||
|
5.2 Consumer Durables |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 5. Media Strategy | 5.2 Consumer Durables | BBA-24-258 | Kuhl Fans- Winds of Change | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. | Gold |
| 2 | 5. Media Strategy | 5.2 Consumer Durables | BBA-24-464 | Banega Toh Badhega India | UltraTech Cement Limited | Mindshare India | Silver |
| 3 | 5. Media Strategy | 5.2 Consumer Durables | BBA-24-465 | Ghar Ek Mauka Ek | UltraTech Cement Limited | Mindshare India | Bronze |
|
5. Media Strategy |
|||||||
|
5.3 Consumer Services |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 5. Media Strategy | 5.3 Consumer Services | BBA-24-379 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Gold |
|
5. Media Strategy |
|||||||
|
5.4 B2B Products and Services |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 5. Media Strategy | 5.4 B2B Products and Services | BBA-24-571 | B2B2C Salon Digital Transformation | PPD | Wavemaker | Silver |
|
5. Media Strategy |
|||||||
|
5.5 Media & Entertainment |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 5. Media Strategy | 5.5 Media & Entertainment | BBA-24-666 | Unlocking New Opportunities for Continued Growth | Disney+ Hotstar | Mindshare India | Gold |
| 2 | 5. Media Strategy | 5.5 Media & Entertainment | BBA-24-563 | Get Your Game On With Vim | Vim | Mindshare India | Silver |
|
6. Integrated Campaigns |
|||||||
|
6.1 Consumer Products (at least 3 media) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-435 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-471 | Cadbury #ThankYouFirstCoach | Cadbury Dairy Milk | Wavemaker India | Silver |
| 3 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-675 | World Cup with No Twist | Britannia Jim Jam Pops Go India | Mindshare India | Bronze |
| 4 | 6. Integrated Campaigns | 6.1 Consumer Products (at least 3 media) | BBA-24-447 | This Ad Is My Store | Cadbury Celebrations | Wavemaker India | Bronze |
|
6. Integrated Campaigns |
|||||||
|
6.2 Consumer Durables (at least 3 media) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 6. Integrated Campaigns | 6.2 Consumer Durables (at least 3 media) | BBA-24-377 | Banega Toh Badhega India | UltraTech Cement Limited | Mindshare India | Gold |
| 2 | 6. Integrated Campaigns | 6.2 Consumer Durables (at least 3 media) | BBA-24-421 | Ghar Ek Mauka Ek | UltraTech Cement Limited | Mindshare India | Silver |
| 3 | 6. Integrated Campaigns | 6.2 Consumer Durables (at least 3 media) | BBA-24-525 | Power meets Precision: Unveiling Xiaomi Civi 14 | Mobile/Xiaomi | MSix&Partners | Bronze |
|
6. Integrated Campaigns |
|||||||
|
6.3 Consumer Services (at least 3 media) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 6. Integrated Campaigns | 6.3 Consumer Services (at least 3 media) | BBA-24-380 | ConfirmTkt Won the World Cup | Confirmtkt | Wavemaker | Silver |
|
6. Integrated Campaigns |
|||||||
|
6.5 Media & Entertainment (at least 3 media) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 6. Integrated Campaigns | 6.5 Media & Entertainment (at least 3 media) | BBA-24-096 | CNN-News18 Indian of the Year 2023 | CNN-News18 | PR Professionals | Bronze |
|
6. Integrated Campaigns |
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|
6.6 Others (at least 3 media) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 6. Integrated Campaigns | 6.6 Others (at least 3 media) | BBA-24-139 | The legends are coming for Dinner | THALAPPAKATTI | Freeflow Ideas | Silver |
| 2 | 6. Integrated Campaigns | 6.6 Others (at least 3 media) | BBA-24-053 | CNBC-TV18 Union Budget 2024 | Union Budget 2024 | Moes-art | Bronze |
|
7. Events and Brand Activation |
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|
7.1 Brand Activation |
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|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 7. Events and Brand Activation | 7.1 Brand Activation | BBA-24-390 | MTR Minuteverse | MTR Foods | Wavemaker | Gold |
| 2 | 7. Events and Brand Activation | 7.1 Brand Activation | BBA-24-086 | Photostop: Photography Workshop Series | Honeycomb Creative Support Pvt Ltd | Honeycomb Creative Support Pvt Ltd | Silver |
| 3 | 7. Events and Brand Activation | 7.1 Brand Activation | BBA-24-055 | CNBC-TV18 Union Budget 2024 – Budget Box | Union Budget 2024 – Budget Box | Moes-art | Bronze |
|
7. Events and Brand Activation |
|||||||
|
7.2 Online Event |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 7. Events and Brand Activation | 7.2 Online Event | BBA-24-533 | Erase VDay | Cadbury 5Star | Wavemaker India | Gold |
|
7. Events and Brand Activation |
|||||||
|
7.3 Product Launch |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 7. Events and Brand Activation | 7.3 Product Launch | BBA-24-260 | Kuhl Fans- Winds of Change | Kuhl Fans | Alliance Advertising & Marketing Pvt. Ltd. | Silver |
| 2 | 7. Events and Brand Activation | 7.3 Product Launch | BBA-24-574 | Creating Influence and Interaction with Digital Innovation Platforms | Matrix | Wavemaker | Bronze |
|
8. Data and Technology |
|||||||
|
8.1 Best data-driven marketing campaign |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 8. Data and Technology | 8.1 Best data-driven marketing campaign | BBA-24-436 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 8. Data and Technology | 8.1 Best data-driven marketing campaign | BBA-24-424 | Cadbury Chocobakes Cakes-Are you related to Santa? | Cadbury Chocobakes Cakes | Wavemaker India | Silver |
| 3 | 8. Data and Technology | 8.1 Best data-driven marketing campaign | BBA-24-328 | Turbo charging media through FPD led insights | Maruti Suzuki | Mindshare India | Bronze |
|
8. Data and Technology |
|||||||
|
8.2 Best brand Experience : AR/ VR/Emerging tech |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 8. Data and Technology | 8.2 Best brand Experience : AR/ VR/Emerging tech | BBA-24-512 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 8. Data and Technology | 8.2 Best brand Experience : AR/ VR/Emerging tech | BBA-24-357 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Silver |
| 3 | 8. Data and Technology | 8.2 Best brand Experience : AR/ VR/Emerging tech | BBA-24-630 | Britannia Nutrichoice: The 30sec Print Ad | Britannia Nutrichoice | Mindshare India | Bronze |
|
8. Data and Technology |
|||||||
|
8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.) |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 8. Data and Technology | 8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.) | BBA-24-608 | Putting a Method to Association Planning Madness with MS-Score | Maruti Suzuki | Mindshare India | Gold |
|
8. Data and Technology |
|||||||
|
8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 8. Data and Technology | 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business | BBA-24-488 | Creating Memories Never Clicked | Cadbury Celebrations | Wavemaker India | Gold |
| 2 | 8. Data and Technology | 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business | BBA-24-544 | Madbury: Co-Creating Chocolate Dreams with India | Cadbury Dairy Milk | Wavemaker India | Silver |
| 3 | 8. Data and Technology | 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business | BBA-24-430 | Britannia: Unlocking Growth with a Data Driven Bite | Britannia | Mindshare India | Bronze |
|
8. Data and Technology |
|||||||
|
8.6 Best use of cultural insight in a campaign |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 8. Data and Technology | 8.6 Best use of cultural insight in a campaign | BBA-24-364 | Maa’s Message – A Divine AR Intervention | Lifebuoy | Mindshare India | Gold |
| 2 | 8. Data and Technology | 8.6 Best use of cultural insight in a campaign | BBA-24-638 | Good Day’s AI Smile Campaign: Swapping the Iconic Smile Emoji with a Cleft Smile in Every Chat | Britannia Good Day | Mindshare India | Silver |
| 3 | 8. Data and Technology | 8.6 Best use of cultural insight in a campaign | BBA-24-449 | Oreo Bola Mat Bol | Cadbury Oreo | Wavemaker India | Silver |
|
8. Data and Technology |
|||||||
|
8.7 Best use of AI in a campaign |
|||||||
|
SNO |
Category |
Sub Category |
Entry ID |
Entry Title |
Brand |
Company |
Metal |
| 1 | 8. Data and Technology | 8.7 Best use of AI in a campaign | BBA-24-635 | Good Day’s AI Smile Campaign: Swapping the Iconic Smile Emoji with a Cleft Smile in Every Chat | Britannia Good Day | Mindshare India | Gold |
| 2 | 8. Data and Technology | 8.7 Best use of AI in a campaign | BBA-24-524 | Shikhar – The Celebrity Led Gen AI | Shikhar app | Mindshare India | Silver |
| 3 | 8. Data and Technology | 8.7 Best use of AI in a campaign | BBA-24-621 | World’s First AI-Powered Ravi Shastri’s AR Avatar Engages Live with Fans at Home during T20 World Cup | Britannia 50-50 Golmaal | Mindshare India | Bronze |
4.1 Dailies & Magazines
4.2 Audio-visual Media (Linear TV, connected TV, OTT etc)
4.3 Radio
4.4 Digital Media
4.5 Branded Content
4.6 OOH and Ambient Media
4.7 Sponsorships
4.8 Multiple Platforms
4.9 Celebs, brand ambassadors & influencer marketing
4.10 Events / Experiential Marketing/Brand Activation
4.11 Direct Marketing
4.12 Audio platforms (podcasts, other digital audio platforms etc)
4.13 Emerging Technologies
4.14 Sports Marketing
4.15 E-commerce
4.16 Media Campaign of the year (at least 3 media / platforms)
5.1 Consumer Products
5.2 Consumer Durables
5.3 Consumer Services
5.4 B2B Products and Services
5.5 Media & Entertainment
5.6 Others
6.1 Consumer Products (at least 3 media)
6.2 Consumer Durables (at least 3 media)
6.3 Consumer Services (at least 3 media)
6.4 B2B Products and Services (at least 3 media)
6.5 Media & Entertainment (at least 3 media)
6.6 Others (at least 3 media)
7.1 Brand Activation
7.2 Online Event
7.3 Product Launch
8.1 Best data-driven marketing campaign
8.2 Best brand Experience : AR/ VR/Emerging tech
8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.)
8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business
8.5 Best brand activation — Metaverse
8.6 Best use of cultural insight in a campaign
8.7 Best use of AI in a campaign
3.1 E-mailer
3.2 Digital Videos
3.3 Explainer Videos
3.4 Video Series
3.5 Content Marketing
3.6 Community Engagement
3.7 Influencer Communications
3.8 Online Contests
3.9 Mobile Applications
3.10.1 Corporate Website
3.10.2 E-commerce Website
3.11 Digital Brand Campaign (at least 3 media/ platforms)
3.12 Social Media Campaign (at least 3 platforms)
3.13 Mobile Marketing Campaign (at least 3 creative units)
3.14 Influencer Marketing Campaign (at least 3 3 creative units)
3.15 Social Cause Campaign (at least 3 media/ platforms)
3.16 Digital Marketing Campaign of the year (at least 3 media/ platforms)
1.1.1 Beauty & Fragrances
1.1.2 Beverages (alcoholic and non-alcoholic)
1.1.3 Fashion and Accessories
1.1.4 Fast Moving Consumer Goods
1.1.5 Food
1.1.6 Household Supplies
1.1.7 Pet Care Products
1.1.8 Personal Care
1.1.9 Snacks & Desserts
1.1.10 Others
1.2.1 Automotive Vehicles
1.2.2 Automotive Accessories
1.2.3 Electronics
1.2.4 Home Furnishings
1.2.5 Home Appliances
1.2.6 Others
1.3.1 Banking, Insurance and Financial Services
1.3.2 Delivery Services
1.3.3 Education & Training
1.3.4 Entertainment & Sports
1.3.5 Gaming & E-Sports
1.3.6 Hotels & Restaurants
1.3.7 Internet & Telecom
1.3.8 Leisure & Recreation
1.3.9 Pet Care Services
1.3.10 Retail
1.3.11 Transportation
1.3.12 Travel & Tourism
1.3.13 Others
1.4.1 Agriculture
1.4.2 Automotive – Aftermarket
1.4.3 Construction
1.4.4 Business & Office Supplies
1.4.5 Industrial Goods and Services
1.4.6 Professional Services
1.4.7 IT & Software Services
1.4.8 Others
1.5.1 OTT Platforms
1.5.2 Sport
1.5.3 e-Sports
1.5.4 Gaming
1.5.5 Culture & The Arts
1.5.6 Others
1.7.1 Disease Awareness & Education
1.7.2 Healthcare, Rx
1.7.3 Healthcare – OTC
1.7.4 Healthcare – Rx – Devices
1.7.5 Fitness & Wellness : Products & Services
1.7.6 Best Healthcare Campaign of the year (use at least 3 media)
1.8.1 FMCG Products, Consumer Durables and Services
1.8.2 B2B Products and Services
1.8.3 Media, Entertainment, Sports
1.8.4 Social Cause/ Not for Profit
1.8.5 Health, Fitness & Wellness
1.8.6 Best Regional Language Campaign of the Year (use at least 3 media)
1.9.1 Brand Strategy
1.9.2 Building Brand Awareness
1.9.3 Experiential Marketing
1.9.4 Brand Content and Entertainment
1.10.1 Young Art Director of the year open to individuals below 30 years of age. Not open to agencies.
1.10.2 Young Writer of the year (copy/ content) open to individuals below 30 years of age. Not open to agencies.
1.10.3 Young Creative team of the Year – Copywriter/ Content Writer and Art Director open to individuals below 30 years of age. Not open to agencies.
1.10.4 Arvind Kumar Award for Young Media Professional of the year open to individuals below 30 years of age. Not open to agencies.
1.10.5 Ayaz Peerbhoy Award for Best Creative Campaign of the Year ( at least 3 media)