Big Bang Awards 2024

• 1.1.1 Beauty & Fragrances
• 1.1.2 Beverages (alcoholic and non-alcoholic)
• 1.1.3 Fashion and Accessories
• 1.1.4 Fast Moving Consumer Goods
• 1.1.5 Food
• 1.1.6 Household Supplies
• 1.1.7 Pet Care Products
• 1.1.8 Personal Care
• 1.1.9 Snacks & Desserts
• 1.1.10 Others

• 1.2.1 Automotive Vehicles
• 1.2.2 Automotive Accessories
• 1.2.3 Electronics
• 1.2.4 Home Furnishings
• 1.2.5 Home Appliances
• 1.2.6 Others

• 1.3.1 Banking, Insurance and Financial Services
• 1.3.2 Delivery Services
• 1.3.3 Education & Training
• 1.3.4 Entertainment & Sports
• 1.3.5 Gaming & E-Sports
• 1.3.6 Hotels & Restaurants
• 1.3.7 Internet & Telecom
• 1.3.8 Leisure & Recreation
• 1.3.9 Pet Care Services
• 1.3.10 Retail
• 1.3.11 Transportation
• 1.3.12 Travel & Tourism
• 1.3.13 Others

• 1.4.1 Agriculture
• 1.4.2 Automotive - Aftermarket
• 1.4.3 Construction
• 1.4.4 Business & Office Supplies
• 1.4.5 Industrial Goods and Services
• 1.4.6 Professional Services
• 1.4.7 IT & Software Services
• 1.4.8 Others

• 1.5.1 OTT Platforms
• 1.5.2 Sport
• 1.5.3 e-Sports
• 1.5.4 Gaming
• 1.5.5 Culture & The Arts
• 1.5.6 Others

• 1.7.1 Disease Awareness & Education
• 1.7.2 Healthcare, Rx
• 1.7.3 Healthcare - OTC
• 1.7.4 Healthcare - Rx - Devices
• 1.7.5 Fitness & Wellness : Products & Services
• 1.7.6 Best Healthcare Campaign of the year (use at least 3 media)

• 1.8.1 FMCG Products, Consumer Durables and Services
• 1.8.2 B2B Products and Services
• 1.8.3 Media, Entertainment, Sports
• 1.8.4 Social Cause/ Not for Profit
• 1.8.5 Health, Fitness & Wellness
• 1.8.6 Best Regional Language Campaign of the Year (use at least 3 media)

• 1.9.1 Brand Strategy
• 1.9.2 Building Brand Awareness
• 1.9.3 Experiential Marketing
• 1.9.4 Brand Content and Entertainment

• 1.10.1 Young Art Director of the year open to individuals below 30 years of age. Not open to agencies.
• 1.10.2 Young Writer of the year (copy/ content) open to individuals below 30 years of age. Not open to agencies.
• 1.10.3 Young Creative team of the Year - Copywriter/ Content Writer and Art Director open to individuals below 30 years of age. Not open to agencies.
• 1.10.4 Arvind Kumar Award for Young Media Professional of the year open to individuals below 30 years of age. Not open to agencies.
• 1.10.5 Ayaz Peerbhoy Award for Best Creative Campaign of the Year ( at least 3 media)

• 4.1 Dailies & Magazines
• 4.2 Audio-visual Media (Linear TV, connected TV, OTT etc)
• 4.3 Radio
• 4.4 Digital Media
• 4.5 Branded Content
• 4.6 OOH and Ambient Media
• 4.7 Sponsorships
• 4.8 Multiple Platforms
• 4.9 Celebs, brand ambassadors & influencer marketing
• 4.10 Events / Experiential Marketing/Brand Activation
• 4.11 Direct Marketing
• 4.12 Audio platforms (podcasts, other digital audio platforms etc)
• 4.13 Emerging Technologies
• 4.14 Sports Marketing
• 4.15 E-commerce
• 4.16 Media Campaign of the year (at least 3 media / platforms)

• 5.1 Consumer Products
• 5.2 Consumer Durables
• 5.3 Consumer Services
• 5.4 B2B Products and Services
• 5.5 Media & Entertainment
• 5.6 Others

• 6.1 Consumer Products (at least 3 media)
• 6.2 Consumer Durables (at least 3 media)
• 6.3 Consumer Services (at least 3 media)
• 6.4 B2B Products and Services (at least 3 media)
• 6.5 Media & Entertainment (at least 3 media)
• 6.6 Others (at least 3 media)

• 7.1 Brand Activation
• 7.2 Online Event
• 7.3 Product Launch

• 8.1 Best data-driven marketing campaign
• 8.2 Best brand Experience : AR/ VR/Emerging tech
• 8.3 Best Media Research using existing data (covers use of data bases like TAM, BARC, IRS, TGI, publisher data etc.)
• 8.4 Best use of Analytics/Data Technology leveraging existing or progressive technologies for driving insights or business
• 8.5 Best brand activation -- Metaverse
• 8.6 Best use of cultural insight in a campaign
• 8.7 Best use of AI in a campaign